Unshrouding effects on demand for a costly add-on : evidence from bank overdrafts in Turkey

Sule Alan, Mehmet Cemalcılar, Dean Karlan, and Jonathan Zinman

Year of publication:	January 2016
Authors:	Alan, Sule ; Cemalcılar, Mehmet ; Karlan, Dean ; Zinman, Jonathan
Publisher:	[Cambridge, Massachusetts] : BREAD, the Bureau for Research and Economic Analysis of Development
Subject:	Bankmarketing \| Bank marketing \| Mobile Marketing \| Mobile marketing \| Werbewirkung \| Advertising effects \| Revolvierender Kredit \| Revolving credit \| Nachfrage \| Demand \| Werbepsychologie \| Psychology of advertising \| Schätzung \| Estimation \| Türkei \| Turkey

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