US banks need a new approach to customer experience
Alex Jiménez
Year of publication: |
2023
|
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Authors: | Jiménez, Alex |
Published in: |
Journal of digital banking. - London : Henry Stewart Publications, ISSN 2397-060X, ZDB-ID 2886351-3. - Vol. 7.2023, 3, p. 215-223
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Subject: | banking | customer experience | CX | design thinking | digital banking | financial services | strategy | Beziehungsmarketing | Relationship marketing | Finanzdienstleistung | Financial services | Bank | Electronic Banking | Electronic banking | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction |
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