Use of care labels : linking need for cognition with consumer confidence and perceived risk
Ruoh-Nan Yan and Jennifer Yurchisin and Kittichai Watchravesringkan
| Year of publication: |
2008
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|---|---|
| Authors: | Yan, Ruoh-nan ; Yurchisin, Jennifer ; Watchravesringkan, Kittichai |
| Published in: |
Journal of fashion marketing and management. - Bradford : Emerald Group Publ., ISSN 1361-2026, ZDB-ID 2144075X. - Vol. 12.2008, 4, p. 532-544
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009868480