Using cross-functional, cross-firm teams to co-create value: The role of financial measures
| Year of publication: |
2012
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| Authors: | Enz, Matias G. ; Lambert, Douglas M. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 41.2012, 3, p. 495-508
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