Using DEMATEL to construct influential network relation map of consumer decision-making in e-marketplace
Anil Kumar and Manoj Kumar Dash (Behavioural Economics Experiments and Analytics Laboratory, ABV - Indian Institute of Information Technology and Management, Madhya Pradesh, India)
| Year of publication: |
2016
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|---|---|
| Authors: | Kumar, Anil ; Dash, Manoj Kumar |
| Published in: |
International journal of business information systems : IJBIS. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0972, ZDB-ID 2193362-5. - Vol. 21.2016, 1, p. 48-72
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| Subject: | revolutionary | global marketplace | optimise | online reputation | influential network | relation map | INRM | DEMATEL | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Reputation | Soziales Netzwerk | Social network | Social Web | Social web | Lieferantenmanagement | Supplier relationship management | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011520248