Using interaction networks to map communities on Twitter
Kyle Findlay and Okert Janse van Rensburg
| Year of publication: |
March 2018
|
|---|---|
| Authors: | Findlay, Kyle ; Janse van Rensburg, Ockert |
| Published in: |
International journal of market research : JMRS ; the journal of the Market Research Society. - London : Sage, ISSN 1470-7853, ZDB-ID 2006314-3. - Vol. 60.2018, 2, p. 169-189
|
| Subject: | social network analysis | social media | Twitter | interaction networks | community detection | community mapping | constituency mapping | data-led segmentation | influencers | key opinion leaders (KOL) | political research | South African politics | media partisanship | Social Web | Social web | Soziales Netzwerk | Social network | Südafrika | South Africa | Web 2.0-Technologien | Web 2.0 technologies |