Using PLS-SEM to test the relationship model of corporate social performance across the product/service continuum : when do shared values matter?
Year of publication: |
2024
|
---|---|
Authors: | Eveland, Vicki ; Crutchfield, Tammy Neal ; Tsang, Ronald ; Sabol, Misty A. |
Subject: | Consumer relationships | Corporate social responsibility | PLS-SEM | Shared values | Social performance | Trust | Corporate Social Responsibility | Unternehmenserfolg | Firm performance | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence |
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