Using Service to Create Loyalty with Key Accounts
| Year of publication: |
1997
|
|---|---|
| Authors: | Daugherty, Patricia J. ; Ellinger, Alexander E. ; Plair, Quentin J. |
| Published in: |
The international journal of logistics management. - Bradford : Emerald, ISSN 0957-4093, ZDB-ID 10348256. - Vol. 8.1997, 2, p. 83-92
|