Using Twitter in crisis management for organizations bearing different country-of-origin perceptions
Jie Xu (Department of Communication, Villanova University, Villanova, Pennsylvania, USA), and Yiye Wu (First Quality Consumer Products, King of Prussia, Pennsylvania, USA)
| Year of publication: |
2015
|
|---|---|
| Authors: | Xu, Jie ; Wu, Yiye |
| Published in: |
Journal of communication management : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1363-254X, ZDB-ID 2185796-9. - Vol. 19.2015, 3, p. 239-253
|
| Subject: | Public relations | Social media | Crisis communication | Country-of-origin | International | Twitter | Social Web | Social web | Öffentlichkeitsarbeit | Krisenmanagement | Crisis management | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Ursprungsregeln | Rules of origin |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCOM-06-2013-0050 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011448037