Using vignettes to study family consumption processes
Alice Grønhøj and Tino Bech-Larsen
| Year of publication: |
2010
|
|---|---|
| Authors: | Grønhøj, Alice ; Bech-Larsen, Tino |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 27.2010, 5, p. 445-464
|
| Subject: | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Familie | Family | Befragung | Interview |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003972415