Value co-creation with stakeholders using action research as a meta-methodology in a funded research project
Year of publication: |
2015
|
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Authors: | Dick, Bob ; Sankaran, Shankar ; Shaw, Kelly ; Kelly, Jacqueline ; Soar, Jeffrey |
Published in: |
Project management journal : PMJ. - Hoboken, NJ : Wiley, ISSN 8756-9728, ZDB-ID 638481-X. - Vol. 46.2015, 2, p. 36-46
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Subject: | action research | meta-methodology | project management | value co-creation | Projektmanagement | Project management | Stakeholder | Aktionsforschung | Action research | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration |
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