Value-creating relationships : focusing on the human level
Year of publication: |
2013
|
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Authors: | Bode, Alexander ; Müller, Katja |
Published in: |
Logistics research. - Berlin : Springer, ISSN 1865-035X, ZDB-ID 2408837-7. - Vol. 6.2013, 4, p. 231-243
|
Subject: | Business-partner relationships | Value creation | Micro-foundation | Social exchange theory | People orientation | Resource-based and relational view | Betriebliche Wertschöpfung | Ressourcenorientierter Ansatz | Resource-based view | Lieferantenmanagement | Supplier relationship management | Austauschtheorie | Beziehungsmarketing | Relationship marketing | Soziale Beziehungen | Social relations |
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