Value creation : assessing the relationships between quality, consumption value and behavioural intentions at sporting events
Masayuki Yoshida; Jeffrey D. James; J. Joseph Cronin
| Year of publication: |
2013
|
|---|---|
| Authors: | Yoshida, Masayuki ; James, Jeffrey D. ; Cronin, J. J. |
| Published in: |
International journal of sports marketing & sponsorship. - Bingley : Emerald Group Publishing Limited, ISSN 1464-6668, ZDB-ID 2013659-6. - Vol. 14.2012/13, 2, p. 126-150
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Sportveranstaltung | Sport event | Betriebliche Wertschöpfung | Value creation | Dienstleistungsqualität | Service quality | Qualitätsmanagement | Quality management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009741438