Value creation in the relationship life cycle: A quasi-longitudinal analysis
| Year of publication: |
2006
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|---|---|
| Authors: | Eggert, Andreas ; Ulaga, Wolfgang ; Schultz, Franziska |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 35.2006, 1, p. 20-27
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