Wann sind aus Kundensicht Preiserhöhungen fair? : ein empirischer Vergleich zwischen Deutschland und China
Huber, F./Vollhardt, K./Vogel, J./Merkel, N.
| Year of publication: |
2007 ; 1. Aufl.
|
|---|---|
| Authors: | Huber, Frank |
| Other Persons: | Vollhardt, Kai (contributor) ; Vogel, Johannes (contributor) ; Merkel, Nils (contributor) |
| Publisher: |
Mainz : Center of Market-Oriented Product and Production Management |
| Subject: | Preisniveau | Price level | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Kundenzufriedenheit | Customer satisfaction | Vergleich | Comparison | Deutschland | Germany | China | Experiment |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 62 Bl. Ill.,graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
| Language: | German |
| Notes: | Erscheint: April 2007 |
| ISBN: | 978-3-938879-21-4 ; 3-938879-21-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003453205