Weiß der Verbraucher wirklich, welche Qualität er kauft? : Eine Studie zur Qualitätserwartung an Prüfzeichen
Alternative title: | Does the consumer really knows which quality he buys? |
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Year of publication: |
2011
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Authors: | Will, Sabine ; Krischik-Bautz, Stephanie |
Published in: |
German journal of agricultural economics : GJAE. - Frankfurt, Main : Deutscher Fachverl., ISSN 2191-4028, ZDB-ID 2535268-4. - Vol. 60.2011, 1, p. 52-65
|
Subject: | Produktinformation | Product information | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour | Deutschland | Germany |
Extent: | graph. Darst. |
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Type of publication: | Article |
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | German |
Notes: | Zsfassung in engl. Sprache Systemvoraussetzungen: Acrobat Reader |
Source: | ECONIS - Online Catalogue of the ZBW |
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