What are the performance indicators for successful new product development projects in small and medium-sized enterprises?
Year of publication: |
2025
|
---|---|
Authors: | Blais, Caroline ; Saint Pierre, Josée |
Published in: |
Accounting perspectives : a journal of The Canadian Academic Accounting Association. - Oxford : Wiley-Blackwell, ISSN 1911-3838, ZDB-ID 2511783-X. - Vol. 24.2025, 1, p. 125-155
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Subject: | resource-based view theory | indicators | new product development process | performance dimensions | situation awareness theory | small and medium-sized enterprises (SMEs) | KMU | SME | Produktentwicklung | New product development | Ressourcenorientierter Ansatz | Resource-based view | Innovation | Performance-Messung | Performance measurement | Unternehmenserfolg | Firm performance |
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