What's behind the jpg? : understanding consumer adoption of non-fungible tokens
Year of publication: |
2024
|
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Authors: | Vega, Elías ; Camarero Izquierdo, Carmen |
Subject: | fear of missing out (FoMO) | non-fungible tokens (NFT) | social capital | technology adoption | unified theory of acceptance and use of technology 2 (UTAUT2) | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Sozialkapital | Social capital | Innovationsdiffusion | Innovation diffusion |
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