What survey researchers can learn from the 2016 U.S. pre-election polls : how to fine-tune survey methods and restore credibility
Year of publication: |
June 2017
|
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Authors: | Terhanian, George |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 57.2017, 2, p. 182-189
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Subject: | predictive analytics | Präsidentschaftswahl | Presidential election | Online-Befragung | Web survey | USA | United States |
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