When and why saying "thank you" is better than saying "sorry" in redressing service failures : the role of self-esteem
Year of publication: |
2020
|
---|---|
Authors: | You, Yanfen ; Yang, Xiaojing ; Wang, Lili ; Deng, Xiaoyan |
Subject: | apology | appreciation | linguistic framing | self-esteem | service failure | service recovery | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service |
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