When five is a crowd in the market share attraction model : the dynamic stability of competition
Year of publication: |
2005
|
---|---|
Authors: | Farris, Paul W. ; Pfeifer, Phillip E. ; Reibstein, David J. ; Nierop, Johannes Erjen Maurice van |
Published in: |
Marketing : journal of research and management. - Munich : Beck, ISSN 1860-4404, ZDB-ID 2186262-X. - Vol. 1.2005, 1, p. 41-56
|
Subject: | Marktanteil | Market share | Wettbewerb | Competition | Nash-Gleichgewicht | Nash equilibrium | Marktaustritt | Market exit |
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