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Assessing consumer preferences for clean-fuel vehicles : a discrete choice experiment
Ewing, Gordon, (2000)
Préférence des consommateurs pour les biens nationaux et pénétration d'un marché extérieur
Barlet, Corinne, (2000)
Strategic ignorance as a self-disciplining device
Carrillo, Juan D., (2000)
Choice based on reasons : the case of attraction and compromise effects
Simonson, Itamar, (1989)
Trademark infringement from the buyer perspective : conceptual analysis and measurement implications
Simonson, Itamar, (2010)
Mission (largely) accomplished : what's next for consumer BDT-JDM researchers?
Simonson, Itamar, (2014)