Wine tourism and hedonic experience : a motivation-based experiential view
Year of publication: |
2019
|
---|---|
Authors: | Bruwer, Johan ; Rueger-Muck, Edith |
Subject: | Motivations | hedonic experience | experiential approach | wine tourism | age generations | Weinbau | Wine industry | Tourismus | Tourism | Wein | Wine | Hedonischer Preisindex | Hedonic price index | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Event-Marketing | Event marketing | Motivation | Tourismusmarketing | Tourism marketing |
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