Yield management: beyond expected revenue
Year of publication: |
2006
|
---|---|
Authors: | Barz, Christiane ; Uhrig-Homburg, Marliese ; Waldmann, Karl-Heinz |
Published in: |
Information management and market engineering. - Karlsruhe : Univ.-Verl., ISBN 3-86644-059-6. - 2006, p. 71-83
|
Subject: | Erwartungsbildung | Expectation formation | USA | United States | Revenue-Management | Revenue management |
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