You are what you speak : influence of future time reference (FTR) in healthy menu promotion
EunHa (Lena) Jeong, Jinhyun Jun, Jewoo Kim
| Year of publication: |
2023
|
|---|---|
| Authors: | Jeong, EunHa ; Jun, Jinhyun ; Kim, Jewoo |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 113.2023, p. 1-14
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| Subject: | Healthy eating | Regulatory focus theory | Construal level theory | Future time reference | Restaurant | Advertising | Werbung | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Ernährungsverhalten | Eating habit | Gesundheit | Health |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2023.103524 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014325640