//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Asia"
~subject:"Firm performance"
~subject:"Herkunftsbezeichnung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internationales Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Asia
Firm performance
Herkunftsbezeichnung
International marketing
24
Internationales Marketing
24
Consumer behaviour
14
Konsumentenverhalten
14
Brand image
6
China
6
Markenimage
6
Designation of origin
4
Export
4
Export marketing
4
USA
4
United States
4
Unternehmenserfolg
4
Brand management
3
Country image
3
Globalisierung
3
Globalization
3
Innovation
3
KMU
3
Markenführung
3
SME
3
South Korea
3
Südkorea
3
Advertising effects
2
Asien
2
Corporate reputation
2
Cultural identity
2
Firmenimage
2
India
2
Indien
2
International business
2
International market entry
2
Internationaler Markteintritt
2
Internationalization
2
Japan
2
Kulturelle Identität
2
Marketing
2
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
9
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
9
Author
All
Gorostidi-Martinez, Haritz
2
Xu, Weimin
2
Zhao, Xiaokang
2
Batra, Rajeev
1
Chiu, Chi-yue
1
Chung, Jae-eun
1
Dean, David L.
1
Faroque, Anisur R.
1
Han, C. M.
1
Jeong, So Won
1
Jin, Byoungho
1
Kahiya, Eldrede Tinashe
1
Kustin, Richard Alan
1
Li, Dongmei
1
Ramkumar, Bharath
1
Takahashi, Yoshi
1
Woo, Hongjoo
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
International marketing review
34
Journal of international marketing
20
Journal of business research : JBR
18
International business review : the official journal of the European International Business Academy
15
Journal of global marketing
12
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of international consumer marketing
8
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
7
International marketing in the fast changing world
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of international entrepreneurship
5
European journal of international management : EJIM
4
European journal of marketing : EJM
4
International journal of emerging markets
4
Journal of marketing
4
The journal of business & industrial marketing
4
Entrepreneurship in international marketing
3
International journal of business and globalisation : IJBG
3
International journal of export marketing : IJExportM
3
International journal of management and economics
3
International journal of trade and global markets
3
Journal of Islamic marketing
3
Journal of strategic marketing
3
Management international review : mir ; journal of international business
3
Marketing intelligence & planning
3
Review of international business and strategy
3
Baltic journal of management
2
Business and Economic Research : BER
2
Business history
2
Corporate reputation review
2
Corporate reputation review : an international journal
2
Economies : open access journal
2
Entrepreneurial business and economics review : EBER
2
Essays on the effects of brand names and prices on consumer behavior
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
HWWA discussion paper
2
IMADI.net-Projektbericht
2
International business and economics research journal
2
International entrepreneurship and management journal
2
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enhancing competitive advantage and financial performance of consumer-goods SMEs in export markets : how do social capital and marketing innovation matter?
Jeong, So Won
;
Chung, Jae-eun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 74-89
Persistent link: https://www.econbiz.de/10013553036
Saved in:
2
Consumption attitudes and behaviors in Asia : a "discovery-oriented" fresh look
Batra, Rajeev
;
Li, Dongmei
;
Chiu, Chi-yue
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 559-575
Persistent link: https://www.econbiz.de/10013163354
Saved in:
3
Utilizing country image and well-known products for less-known products : perspectives from a country with less-competitive country image
Woo, Hongjoo
;
Jin, Byoungho
;
Ramkumar, Bharath
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 933-946
Persistent link: https://www.econbiz.de/10011796566
Saved in:
4
A study of the Chinese consumers' product-country image of Spain
Gorostidi-Martinez, Haritz
;
Xu, Weimin
;
Zhao, Xiaokang
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 947-977
Persistent link: https://www.econbiz.de/10011796567
Saved in:
5
A review of Spanish consumers' product-country image of China
Gorostidi-Martinez, Haritz
;
Xu, Weimin
;
Zhao, Xiaokang
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
3
,
pp. 589-615
Persistent link: https://www.econbiz.de/10011739478
Saved in:
6
Global identity strategy and its efficacy for Asian brands : is Toyota global or Japanese to consumers?
Han, C. M.
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 862-877
Persistent link: https://www.econbiz.de/10011616845
Saved in:
7
Export marketing assistance and early internationalizing firm performance : does export commitment matter?
Faroque, Anisur R.
;
Takahashi, Yoshi
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
3
,
pp. 421-443
Persistent link: https://www.econbiz.de/10011381550
Saved in:
8
Export performance : multiple predictors and multiple measures approach
Kahiya, Eldrede Tinashe
;
Dean, David L.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 378-407
Persistent link: https://www.econbiz.de/10010384991
Saved in:
9
Performance and standardization of Australian, Japanese and US firms
Kustin, Richard Alan
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
4
,
pp. 447-459
Persistent link: https://www.econbiz.de/10008738319
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->