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isPartOf:"Institut für Wirtschaftsinformatik Bern - Arbeitsberichte"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association"
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Website
48
Consumer behaviour
32
Konsumentenverhalten
32
Internet marketing
27
Online-Marketing
27
Online retailing
25
Online-Handel
25
E-commerce
20
Electronic Commerce
20
Beziehungsmarketing
11
Relationship marketing
11
Social Web
11
Social web
11
Customer satisfaction
6
Einzelhandel
6
Kundenzufriedenheit
6
Retail trade
6
Web Site
6
China
5
Confidence
5
Dienstleistungsqualität
5
Service quality
5
Vertrauen
5
Viral marketing
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Virales Marketing
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Brand management
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Markenführung
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social media
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Blattmann, Olivier
3
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von Burg, Simone
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2
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2
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Chong, Siong Choy
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Dimitriadis, Sergios
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Institut für Wirtschaftsinformatik <Bern>
6
Technologiezentrum Wirtschaftsinformatik
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Institut für Wirtschaftsinformatik Bern - Arbeitsberichte
International journal of internet marketing and advertising : IJIMA
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
Journal of retailing and consumer services
53
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
43
Journal of business research : JBR
43
Journal of internet commerce
43
International journal of business information systems : IJBIS
34
Tourism management : research, policies, practice
33
Journal of travel and tourism marketing
32
International journal of electronic marketing and retailing : IJEMR
29
International journal of hospitality management
29
International journal of e-business research : an official publication of the Information Resources Management Association
28
International journal of electronic commerce : IJEC
27
Journal of hospitality marketing & management
24
Journal of electronic commerce research : JECR
23
International journal of electronic business
18
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
18
International journal of retail & distribution management
16
SpringerLink / Bücher
16
Electronic commerce research
15
Journal of fashion marketing and management
15
Journal of marketing communications
15
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
International journal of contemporary hospitality management
13
Journal of management information systems : JMIS
13
Management information systems : mis quarterly
13
Journal of business ethics : JOBE
12
Journal of vacation marketing : an international journal
12
Leitfaden Online-Marketing ; [Bd. 1]
12
Technological forecasting & social change : an international journal
12
The service industries journal
12
Arbeitspapiere WI
11
Information systems research : ISR
11
Journal of organizational computing and electronic commerce
11
Tourism management perspectives : TMP
11
Journal of advertising research
10
Tourism analysis : an interdisciplinary tourism & hospitality journal
10
Electronic commerce research and applications
9
Global business review
9
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ECONIS (ZBW)
48
USB Cologne (business full texts)
6
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11
Development of e-commerce : factors influencing online impulse shopping in China
Akram, Umair
;
Khan, Muhammad Kaleem
;
Peng, Hui
; …
- In:
Journal of electronic commerce in organizations : the …
16
(
2018
)
2
,
pp. 29-47
Persistent link: https://www.econbiz.de/10011876914
Saved in:
12
Your comments are important to me! : the impacts of online customer reviews in shopping websites
Erkan, Ismail
;
Elwalda, Abdulaziz
- In:
International journal of internet marketing and …
12
(
2018
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011859029
Saved in:
13
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
14
The effects of social presence, contextual congruence and source credibility in evaluation of online advertising on news websites
Um, Nam-Hyun
- In:
International journal of internet marketing and …
11
(
2017
)
1
,
pp. 64-82
Persistent link: https://www.econbiz.de/10011742798
Saved in:
15
Consumer attitude towards website advertising formats : a comparative study of banner, pop-up and in-line display advertisements
Le, Tri D.
;
Hien Vo
- In:
International journal of internet marketing and …
11
(
2017
)
3
,
pp. 202-217
Persistent link: https://www.econbiz.de/10011844669
Saved in:
16
Creating utilitarian and hedonic value from website quality and online retail performance
Wang, Edward Shih-Tse
- In:
Journal of electronic commerce in organizations : the …
15
(
2017
)
3
,
pp. 1-13
Persistent link: https://www.econbiz.de/10011735114
Saved in:
17
Quality evaluation of group-buy websites
Yu, Zhuoxi
;
Wu, Yanqing
;
Zhao, Zhiwen
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10011529129
Saved in:
18
Models of customer experience for B2C e-commerce enterprises
Pei, Yilei
;
Xue, Wanxin
;
Li, Dandan
;
Su, Yong
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 24-33
Persistent link: https://www.econbiz.de/10011529132
Saved in:
19
Creating fit for sponsorship on corporate websites
Wang, Ye
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 181-208
Persistent link: https://www.econbiz.de/10011497647
Saved in:
20
Do salient e-servicescape attributes predict online brand image?
Kim Piew Lai
;
Chong, Siong Choy
;
Bin Ismail, Hishamuddin
; …
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 209-232
Persistent link: https://www.econbiz.de/10011497664
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