//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet"
~isPartOf:"International journal of hospitality management"
~subject:"Markenimage"
~subject:"Service quality"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Service quality
Internet marketing
99
Online-Marketing
99
Social Web
52
Social web
52
Consumer behaviour
51
Konsumentenverhalten
51
Hotel industry
46
Hotellerie
46
Viral marketing
46
Virales Marketing
46
Online retailing
28
Online-Handel
28
Gastronomie
19
Restaurant industry
19
E-commerce
18
Electronic Commerce
18
Online reviews
18
Website
15
Brand management
13
Markenführung
13
Beziehungsmarketing
11
Customer satisfaction
11
Dienstleistungsqualität
11
Kundenzufriedenheit
11
Relationship marketing
11
Social media
11
Brand image
7
Facebook
7
Social network
7
Soziales Netzwerk
7
Advertising effects
5
Brand
5
Confidence
5
Emotion
5
Hotel
5
Markenartikel
5
Online review
5
TripAdvisor
5
more ...
less ...
Online availability
All
Undetermined
11
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Language
All
English
18
Author
All
Law, Chun Hung Roberts
3
Antipov, Evgeny A.
1
Back, Robin M.
1
Bai, Billy
1
Bonn, Mark Andrew
1
Brymer, Robert A.
1
Bufquin, Diego
1
Bulchand-Gidumal, Jacques
1
Busser, James A.
1
Cho, Meehee
1
Chung, Namho
1
Denizci Guillet, Basak
1
Fang, Davis Ka Chio
1
Fiore, Ann Marie
1
González López-Valcárcel, Beatriz
1
Ha, Erin Younhee
1
Huang, Guoqiong Ivanka
1
Hung, Kam
1
Hwang, Johye
1
Jang, Soocheong
1
Jeong, EunHa
1
Jeong, Miyoung
1
Jiang, Nan
1
Kang, Juhee
1
Kang, Sora
1
Kim, Woo Gon
1
Lambert, Claire
1
Lee, Heejung
1
Lee, Hyunae
1
Lee, Jungwoo
1
Lee, Seonjeong
1
Li, Jun
1
Li, Li
1
Liang, Sai
1
Meek, Stephanie
1
Melián-González, Santiago
1
Nutta, Marco W. W.
1
Park, Jeong-Yeol
1
Park, No-hyeun
1
Peng, Maojuan
1
more ...
less ...
Published in...
All
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
International journal of hospitality management
Journal of business research : JBR
55
International journal of internet marketing and advertising : IJIMA
34
Journal of retailing and consumer services
32
The journal of product & brand management
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
23
The journal of brand management : an international journal
21
Tourism management : research, policies, practice
19
Journal of marketing communications
16
Cogent business & management
14
Journal of promotion management : innovations in planning and applied research
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Marketing intelligence & planning
14
International journal of advertising : the review of marketing communications
10
International journal of electronic marketing and retailing : IJEMR
10
Journal of internet commerce
10
Journal of promotion management : JPM
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Tourism management perspectives : TMP
9
Asia Pacific journal of marketing and logistics
8
International journal of technology marketing : IJTMkt
8
Journal of hospitality marketing & management
8
Journal of marketing management : MM
8
European journal of marketing : EJM
7
International journal of e-business research : an official publication of the Information Resources Management Association
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Business horizons
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of advertising : the quarterly review of marketing communications
6
International journal of sports marketing & sponsorship
6
Journal of electronic commerce research : JECR
6
Journal of fashion marketing and management
6
Journal of strategic marketing
6
Psychology & marketing
6
Administrative Sciences : open access journal
5
European journal of marketing
5
International journal of consumer studies
5
International journal of contemporary hospitality management
5
more ...
less ...
Source
All
ECONIS (ZBW)
18
Showing
1
-
10
of
18
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Online brand detraction in an online opinion platform
Wilk, Violetta
;
Lambert, Claire
;
Meek, Stephanie
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227716
Saved in:
2
Hotel brand equity and online reviews on social commerce intention : a cross-level identification process
Huang, Guoqiong Ivanka
;
Wong, IpKin Anthony
;
Xiong, Xiling
- In:
International journal of hospitality management
105
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013363630
Saved in:
3
Effects of hotel website photographs and length of textual descriptions on viewers' emotions and behavioral intentions
Bufquin, Diego
;
Park, Jeong-Yeol
;
Back, Robin M.
; …
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012241894
Saved in:
4
The impact of customers' prior online experience on future hotel usage behavior
Lee, Jungwoo
;
Lee, Hyunae
;
Chung, Namho
- In:
International journal of hospitality management
91
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012389390
Saved in:
5
Examining consumer emotion and behavior in online reviews of hotels when expecting managerial response
Xu, Xun
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012293748
Saved in:
6
How do domestic and international high-end hotel brands receive and manage customer feedback?
Schuckert, Markus
;
Liang, Sai
;
Law, Chun Hung Roberts
; …
- In:
International journal of hospitality management
77
(
2019
),
pp. 528-537
Persistent link: https://www.econbiz.de/10011988936
Saved in:
7
Projecting service quality : the effects of social media reviews on service perception
Ha, Erin Younhee
;
Lee, Heejung
- In:
International journal of hospitality management
69
(
2018
),
pp. 132-141
Persistent link: https://www.econbiz.de/10011821914
Saved in:
8
Factors affecting willingness to participate in consumer generated advertisement
Shulga, Lenna V.
;
Busser, James A.
;
Bai, Billy
- In:
International journal of hospitality management
74
(
2018
),
pp. 214-223
Persistent link: https://www.econbiz.de/10011924667
Saved in:
9
An empirical study on the influence of economy hotel website quality on online booking intentions
Li, Li
;
Peng, Maojuan
;
Jiang, Nan
;
Law, Chun Hung Roberts
- In:
International journal of hospitality management
63
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011705747
Saved in:
10
Profiling satisfied and dissatisfied hotel visitors using publicly available data from a booking platform
Pokryshevskaya, Elena B.
;
Antipov, Evgeny A.
- In:
International journal of hospitality management
67
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011785129
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->