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isPartOf:"Journal of business research : JBR"
~isPartOf:"Springer eBook Collection"
~subject:"Social web"
~subject:"Supplier relationship management"
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Supplier relationship management
B-to-B-Marketing
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Business-to-business marketing
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Sharma, Piyush
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Journal of business research : JBR
Springer eBook Collection
Industrial marketing management : the international journal for industrial and high-tech firms
358
The journal of business & industrial marketing
154
Journal of business-to-business marketing
77
SpringerLink / Bücher
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of customer behaviour
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Strategies for international industrial marketing : the management of customer relationships in European industrial markets
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of service research
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Springer eBook Collection / Business and Economics
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Business-to-business marketing management : strategies, cases and solutions
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European journal of marketing
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International journal of procurement management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Cogent business & management
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Electronic markets : the international journal on networked business
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European journal of marketing : EJM
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Gabler Research
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International business and economics research journal
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International journal of services and operations management
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International journal of technology marketing : IJTMkt
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Journal of business market management : JBM
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Journal of marketing analytics : JMA
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ECONIS (ZBW)
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1
"Good times - bad times" : relationship marketing through business cycles
Mora Cortez, Roberto
;
Johnston, Wsley J.
;
Ehret, Michael
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014332158
Saved in:
2
Joint forward contract negotiation : the role of B2B procurement platforms
Fan, Mengli
;
Xing, Wei
;
Huang, Yi
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014383051
Saved in:
3
Boosting eCommerce sales with livestreaming in B2B marketplace : a perspective on live streamers' competencies
Liao, Miyan
;
Fang, Jiaming
;
Han, Lintong
;
Wen, Ling
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383057
Saved in:
4
Managing two-sided B2B electronic markets : governance mechanisms, performance implications, and boundary conditions
Sen, Argha
;
Kumar, Alok
;
Dubey, Vivek
;
Gupta, Aditya
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014468547
Saved in:
5
Digitalizing customer journeys in B2B markets
Lundin, Lisa
;
Kindström, Daniel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229582
Saved in:
6
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
7
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
Saved in:
8
E-WOM in the B2B context : conceptual domain, forms, and implications for research
Chatzipanagiotou, Kalliopi
;
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014303763
Saved in:
9
Artificial intelligence (AI) competencies for organizational performance : a B2B marketing capabilities perspective
Mikalef, Patrick
;
Islam, Najmul
;
Parida, Vinit
;
Singh, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014304062
Saved in:
10
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
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