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isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Search: subject_exact:"Leistungssystem-Marketing"
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Consumer behaviour
Bundling strategy
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bundling
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of revenue and pricing management
7
Journal of retailing and consumer services
6
International journal of industrial organization
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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International journal of production research
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Journal of business research : JBR
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Information systems research : ISR
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International journal of consumer studies
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Journal of marketing theory and practice
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Journal of service research : JSR
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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The journal of consumer marketing
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The journal of product & brand management
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Annales Universitatis Mariae Curie-Skłodowska / H
1
Arts and the market
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Business strategy and the environment
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California management review
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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European journal of marketing : EJM
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European journal of operational research : EJOR
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Global business review
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Industrial marketing management : the international journal for industrial and high-tech firms
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Information economics and policy : IEP
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International journal of arts management
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International journal of business and systems research
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International journal of contemporary hospitality management
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International journal of economic policy studies
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International journal of emerging markets
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International journal of energy sector management
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International journal of information systems and change management : IJISCM
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1
Cardinality bundling with Spence-Mirrlees reservation prices
Wu, Jianqing
;
Tawarmalani, Mohit
;
Kannan, Karthik N.
- In:
Management science : journal of the Institute for …
65
(
2019
)
4
,
pp. 1891-1908
Persistent link: https://www.econbiz.de/10012022676
Saved in:
2
Vice-virtue bundles
Liu, Peggy J.
;
Haws, Kelly L.
;
Lamberton, Cait
; …
- In:
Management science : journal of the Institute for …
61
(
2015
)
1
,
pp. 204-228
Persistent link: https://www.econbiz.de/10010496048
Saved in:
3
Interpersonal bundling
Chen, Yongmin
;
Zhang, Tianle
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1456-1471
Persistent link: https://www.econbiz.de/10011293373
Saved in:
4
An empirical analysis of digital music bundling strategies
Danaher, Brett
;
Huang, Yan
;
Smith, Michael D.
;
Telang, Rahul
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1413-1433
Persistent link: https://www.econbiz.de/10010381867
Saved in:
5
Holding the Hunger Games hostage at the gym : an evaluation of temptation bundling
Milkman, Katherine L.
;
Minson, Julia A.
;
Volpp, Kevin G. M.
- In:
Management science : journal of the Institute for …
60
(
2014
)
2
,
pp. 283-299
Persistent link: https://www.econbiz.de/10010258159
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