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isPartOf:"The international journal of human resource management"
~isPartOf:"Qualitative market research : an international journal"
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Search: subject_exact:"Qualitative Untersuchung"
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Qualitative Methode
56
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56
Market research
25
Marktforschung
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17
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17
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The international journal of human resource management
Qualitative market research : an international journal
Qualitative research in organizations and management : an international journal
58
Organizational research methods : ORM
56
Journal of business research : JBR
47
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Journal of management inquiry
34
Qualitative Marktforschung : Konzepte - Methoden - Analysen
29
Rethinking the case study in international business and management research
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
The real life guide to accounting research : a behind the scenes view of using qualitative research methods
16
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
14
Journal of career development
13
Technological forecasting & social change : an international journal
13
Young consumers : insight and ideas for responsible marketers
13
Strategic Organization
12
Human resource development review
10
International journal of contemporary hospitality management
10
Journal of health organization and management
10
Qualitative research in accounting & management : QRAM
10
Strategic organization
10
European journal of operational research : EJOR
9
Health care management review : HCM review
9
Discussion paper series / IZA
8
Handbook of qualitative research methods on human resource management : innovative techniques
8
Information systems and e-business management : ISeB
8
International journal of market research : JMRS ; the journal of the Market Research Society
8
International marketing review
8
Journal of business venturing
8
Journal of management & organization : JMO
8
Journal of management studies : JMS
8
Lehrbuch
8
Sport management review
8
SpringerLink / Bücher
8
European management journal
7
International journal of market research
7
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
7
Journal of sport management : the official journal of the North American Society of Sport Management
7
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
7
Research
7
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ECONIS (ZBW)
56
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1
A framework to improve retail customer experience : a qualitative study exploring the customer journey
Poorrezaei, Mojtaba
;
Pich, Christopher
;
Resnick, Sheilagh
- In:
Qualitative market research : an international journal
26
(
2023
)
5
,
pp. 663-686
Persistent link: https://www.econbiz.de/10014430705
Saved in:
2
Brand ageing : an analysis from a Latin American perspective
Villegas, Juliana
;
Guevara, Ruben
;
Escalante, Juan Esteban
- In:
Qualitative market research : an international journal
25
(
2022
)
1
,
pp. 20-42
Persistent link: https://www.econbiz.de/10013162189
Saved in:
3
An integrative review on online ethnography methods : differentiating theoretical bases, potentialities and limitations
Nascimento, Thaysa Costa do
;
Suarez, Maribel
;
Campos, …
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 492-510
Persistent link: https://www.econbiz.de/10013380495
Saved in:
4
Why papers are rejected and how to get yours accepted : advice on the construction of interpretive consumer research articles
Fischer, Eileen
;
Gopaldas, Daiame
;
Scaraboto, Daiane
- In:
Qualitative market research : an international journal
20
(
2017
)
1
,
pp. 60-67
Persistent link: https://www.econbiz.de/10011646908
Saved in:
5
An RQDA-based constructivist methodology for qualitative research
Chandra, Yanto
;
Shang, Liang
- In:
Qualitative market research : an international journal
20
(
2017
)
1
,
pp. 90-112
Persistent link: https://www.econbiz.de/10011646928
Saved in:
6
The dynamics of workplace relationships in a diverse internationally staffed organisation : a qualitative ethnographic assessment
Liao, Ying Ying
;
Soltani, Ebrahim
;
Wang, Wei-Yuan
; …
- In:
The international journal of human resource management
28
(
2017
)
8
,
pp. 1182-1211
Persistent link: https://www.econbiz.de/10011740389
Saved in:
7
From "participant" to “friend” : the role of Facebook engagement in ethnographic research
Edirisingha, Prabash Aminda
;
Abarashi, Jamal
;
Ferguson, …
- In:
Qualitative market research : an international journal
20
(
2017
)
4
,
pp. 416-434
Persistent link: https://www.econbiz.de/10011814279
Saved in:
8
Perceived consumption vulnerability of elderly citizens : a qualitative exploration of the construct and its consequences
Roy, Subhadip
;
Sanyal, Shamindra Nath
- In:
Qualitative market research : an international journal
20
(
2017
)
4
,
pp. 469-485
Persistent link: https://www.econbiz.de/10011814311
Saved in:
9
Work-life management tensions in multinational enterprises (MNEs)
Bardoel, E. Anne
- In:
The international journal of human resource management
27
(
2016
)
15/16
,
pp. 1681-1709
Persistent link: https://www.econbiz.de/10011568395
Saved in:
10
"My Grandfather kept one of these tins on top of the bookshelf" : consumers' recalled experiences involving packaging
Ryynänen, Toni
;
Joutsela, Markus
;
Heinonen, Visa
- In:
Qualitative market research : an international journal
19
(
2016
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10011535855
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