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isPartOf:"Tourism management : research, policies, practice"
~isPartOf:"HMD : Praxis der Wirtschaftsinformatik"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Search: subject_exact:"Soziale Medien"
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Social Web
390
Social web
390
Online-Marketing
186
Internet marketing
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146
Viral marketing
89
Virales Marketing
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Tourism management : research, policies, practice
HMD : Praxis der Wirtschaftsinformatik
International journal of internet marketing and advertising : IJIMA
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
439
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
220
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
SpringerLink / Bücher
195
Information systems research : ISR
144
Journal of management information systems : JMIS
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Industrial marketing management : the international journal for industrial and high-tech firms
93
Springer eBook Collection
92
Business horizons
90
Psychology & marketing
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
International journal of advertising : the review of marketing communications
81
Electronic commerce research
79
Management information systems : mis quarterly
79
Journal of internet commerce
76
Journal of marketing management : MM
72
Journal of travel and tourism marketing
72
Journal of promotion management : innovations in planning and applied research
70
The journal of product & brand management
68
Journal of electronic commerce research : JECR
66
International journal of electronic commerce : IJEC
65
Cogent business & management
64
Journal of information & knowledge management : JIKM
64
The journal of brand management : an international journal
64
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
61
International journal of technology marketing : IJTMkt
59
Journal of advertising research
57
Journal of marketing
57
Journal of organizational computing and electronic commerce
56
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
413
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1
A social media analysis of travel preferences and attitudes, before and during Covid-19
Hardt, Daniel
;
Glückstad, Fumiko Kano
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014457579
Saved in:
2
Monetary incentives and knowledge spillover : evidence from a natural experiment
Wang, Jing
;
Li, Gen
;
Hui, Kai-Lung
- In:
Management science : journal of the Institute for …
68
(
2022
)
5
,
pp. 3549-3572
Persistent link: https://www.econbiz.de/10013368700
Saved in:
3
Catching eyes of social media wanderers : how pictorial and textual cues in visitor-generated content shape users' cognitive-affective psychology
Fu, Xiao
;
Liu, Xinyi
;
Li, Zhiyong
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014457535
Saved in:
4
Exploring social media affordances in tourist destination image formation : a study on China's rural tourism destination
Liu, Juan
;
Wang, Chaohui
;
Zhang, Tingting
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014457717
Saved in:
5
Impacts of user-generated images in online reviews on customer engagement : a panel data analysis
Li, Hengyun
;
Liu, Hongbo
;
Shin, Hyejo Hailey
;
Ji, Haipeng
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014457727
Saved in:
6
The travel influencer construct : an empirical exploration and validation
Manthiou, Aikaterini
;
Ulrich, Isabelle
;
Kuppelwieser, Volker
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014457728
Saved in:
7
Social media alleviates venture capital funding inequality for women and less connected entrepreneurs
Wang, Xiaoning
;
Wu, Lynn
;
Hitt, Lorin M.
- In:
Management science : journal of the Institute for …
70
(
2024
)
2
,
pp. 1093-1112
Persistent link: https://www.econbiz.de/10014513907
Saved in:
8
Does social interaction spread fear among institutional investors? : evidence from coronavirus disease 2019
Au, Shiu-Yik
;
Dong, Ming
;
Zhou, Xinyao
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2406-2426
Persistent link: https://www.econbiz.de/10014520082
Saved in:
9
Crowd-judging on two-sided platforms : an analysis of in-group bias
Kwan, Alan P.
;
Yang, S. Alex
;
Zhang, Huyue
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2459-2476
Persistent link: https://www.econbiz.de/10014520100
Saved in:
10
The role of audiences' benign envy in influencer marketing
Yue, Xiaofan
;
Nawal Hanim Abdullah
;
Mass Hareeza Ali
; …
- In:
International journal of internet marketing and …
19
(
2023
)
3/4
,
pp. 215-230
Persistent link: https://www.econbiz.de/10014442588
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