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language:"eng"
~language:"nep"
~person:"Brown, Stephen"
~person:"Hartley, Robert F."
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Marketing
15
Fallstudiensammlung
6
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3
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3
United States
2
Advertising
1
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1
Authors and readers
1
Book sellers and bookselling
1
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Potter, Harry
1
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English
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Brown, Stephen
Hartley, Robert F.
Kotler, Philip
56
McDonald, Malcolm
15
Baker, Michael John
14
Kerin, Roger A.
13
Armstrong, Gary
12
Ferrell, Odies C.
11
Forsyth, Patrick
11
Hair, Joseph F.
10
Jobber, David
10
Levinson, Jay Conrad
10
Lovelock, Christopher H.
10
Palmer, Adrian
10
Blythe, Jim
9
Lamb, Charles William
9
Lancaster, Geoffrey
9
Peter, Jerome Paul
9
Clow, Kenneth E.
8
Fill, Chris
8
Hiam, Alexander
8
Kurtz, David L.
8
Perreault, William D.
8
Piercy, Nigel
8
Sheth, Jagdish N.
8
Cheverton, Peter
7
Dibb, Sally
7
Godin, Seth
7
Homburg, Christian
7
Kitchen, Philip J.
7
MacDaniel, Carl
7
McCarthy, Edmund Jerome
7
Pride, William M.
7
Aaker, David A.
6
Baack, Donald
6
Bateson, John E. G.
6
Bitner, Mary Jo
6
Cravens, David W.
6
Doyle, Peter
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Routledge interpretive marketing research
2
Routledge advances in management and business studies
1
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
21
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1
Marketing mistakes and successes : 30th anniversary
Hartley, Robert F.
-
2009
-
11. ed.
Persistent link: https://www.econbiz.de/10004928422
Saved in:
2
Fail better! : stumbling to success in sales and marketing ; 25 remarkable renegades show how
Brown, Stephen
-
2008
Persistent link: https://www.econbiz.de/10004897043
Saved in:
3
Marketing mistakes and successes
Hartley, Robert F.
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10004845963
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4
Consuming books : the marketing and consumption of literature
Brown, Stephen
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10004850159
Saved in:
5
Wizard! : Harry Potter's brand magic
Brown, Stephen
-
2005
Persistent link: https://www.econbiz.de/10004854568
Saved in:
6
Marketing mistakes and successes
Hartley, Robert F.
-
2004
-
9. ed.
Persistent link: https://www.econbiz.de/10004492061
Saved in:
7
Imagining marketing : art, aesthetics and the avant-garde
Brown, Stephen
(
contributor
)
-
2002
-
Reprint.
Persistent link: https://www.econbiz.de/10004710523
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8
Marketing mistakes and successes
Hartley, Robert F.
-
2001
-
8. ed.
Persistent link: https://www.econbiz.de/10004777401
Saved in:
9
Postmodern marketing two : telling tales
Brown, Stephen
-
1998
-
[New ed.]
Persistent link: https://www.econbiz.de/10004367625
Saved in:
10
Consumer psychology for marketing
Foxall, Gordon R.
;
Goldsmith, Ronald E.
;
Brown, Stephen
-
1998
-
2. ed.
Persistent link: https://www.econbiz.de/10004376247
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