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language:"eng"
~subject:"United States"
~type_genre:"Biography"
~type_genre:"Reprint"
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Search: subject_exact:"Marktforschung"
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ECONIS (ZBW)
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Power : how J. D. Power III became the auto industry's adviser, confessor, and eyewitness to history
Morgans, Sarah
;
Thorness, Bill
-
2013
-
1. ed.
Persistent link: https://www.econbiz.de/10010191469
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2
Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2009
Persistent link: https://www.econbiz.de/10003793772
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3
The uses of marketing theory : constructs, research propositions, and managerial implications
Cornelissen, Joep D.
;
Lock, Andrew
-
2009
Persistent link: https://www.econbiz.de/10003793810
Saved in:
4
Projective techniques in market research : valueless subjectivity of insightful reality? : a look at the evidence for the usefulness, reliability and validity of projective techniq...
Boddy, Clive
-
2009
Persistent link: https://www.econbiz.de/10003793909
Saved in:
5
The role of research in marketing management
Roberts, Harry V.
-
2009
Persistent link: https://www.econbiz.de/10003794189
Saved in:
6
The significance of statistical significance tests in marketing research
Sawyer, Alan G.
;
Peter, Jerome Paul
-
2009
Persistent link: https://www.econbiz.de/10003794414
Saved in:
7
The multivariate revolution in marketing research
Sheth, Jagdish N.
-
2009
Persistent link: https://www.econbiz.de/10003794433
Saved in:
8
Cluster analysis in marketing research
Punj, Girish
;
Stewart, David W.
-
2009
Persistent link: https://www.econbiz.de/10003794510
Saved in:
9
Use of causal models in marketing research : a review
Hulland, John
;
Chow, Yiu Ho
;
Lam, Shunyin
-
2009
Persistent link: https://www.econbiz.de/10003794520
Saved in:
10
A prospectus for theory construction in marketing
Bagozzi, Richard P.
-
2009
Persistent link: https://www.econbiz.de/10003794755
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