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person:"Alon, Ilan"
~person:"Sinkovics, Rudolf R."
~person:"Taylor, Charles Raymond"
~subject:"Internationale Marktforschung"
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Internationale Marktforschung
International marketing research
7
Theorie
4
Theory
4
Franchising
2
International marketing
2
Internationales Marketing
2
2005-2010
1
Bibliometrics
1
Bibliometrie
1
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1
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1
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English
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Alon, Ilan
Sinkovics, Rudolf R.
Taylor, Charles Raymond
Sarstedt, Marko
5
Diamantopoulos, Adamantios
4
Bauer, Erich
3
Czinkota, Michael R.
3
Holzmüller, Hartmut H.
3
Birn, Robin
2
Cavusgil, S. Tamer
2
Dalziel, Paul
2
Douglas, Susan P.
2
Driver, Timothy
2
Fagerberg, Jan
2
Green, Robert T.
2
Guenther, Meike
2
Hauler, Dietmar
2
Henseler, Jörg
2
Huff, Lenard C.
2
Jain, Subhash C.
2
Jean, Ruey-Jer Bryan
2
Jepma, Catrinus J.
2
Katsikeas, Constantine S.
2
Kim, Daekwan
2
Kumar, V.
2
Leonidou, Leonidas C.
2
Meissner, Hans Günther
2
Mietzner, Dana
2
Morales, Emilio
2
Petry, Ursula
2
Ringle, Christian M.
2
Ronkainen, Ilkka A.
2
Rutherford, Paul
2
Saunders, Caroline
2
Scarpaci, Joseph L.
2
Schwaiger, Manfred
2
Schwesig, Holger
2
Sjöholm, Fredrik
2
Sollie, Gunnar
2
Toncar, Mark
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Measurement and research methods in international marketing
2
International marketing review
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
New developments and approaches in consumer behavior research
1
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ECONIS (ZBW)
7
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1
Advancing the international marketing research agenda with innovative methodologies
Sinkovics, Rudolf R.
(
ed.
);
Jean, Ruey-Jer Bryan
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011486947
Saved in:
2
The state of methodological practice in international marketing research
Taylor, Charles Raymond
;
Bowen, C. Luke
;
Bang, Hae-kyong
- In:
Measurement and research methods in international marketing
,
(pp. 143-167)
.
2011
Persistent link: https://www.econbiz.de/10009377915
Saved in:
3
Introduction: measurement and research methods in international marketing
Sarstedt, Marko
;
Schwaiger, Manfred
;
Taylor, Charles Raymond
- In:
Measurement and research methods in international marketing
,
(pp. 3-7)
.
2011
Persistent link: https://www.econbiz.de/10009377935
Saved in:
4
Overcoming export manufacturers' dilemma in international expansion
Wu, Fang
;
Sinkovics, Rudolf R.
;
Cavusgil, S. Tamer
; …
- In:
Journal of international business studies : JIBS ; an …
38
(
2007
)
2
,
pp. 283-302
Persistent link: https://www.econbiz.de/10003460306
Saved in:
5
Evaluating foreign-market environments for international franchising expansion
Alon, Ilan
;
Toncar, Mark
;
McKee, David L.
- In:
Foreign trade review : quarterly journal of Indian …
39
(
2004
)
1
,
pp. 169-181
Persistent link: https://www.econbiz.de/10002193677
Saved in:
6
Evaluating foreign-market environments for international franchising expansion
Alon, Ilan
;
Toncar, Mark
;
MacKee, David
- In:
Foreign trade review : quarterly journal of Indian …
35
(
2000
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10001541072
Saved in:
7
Assessing measurement equivalence in cross-national consumer behaviour research : principles, relevance and application issues
Sinkovics, Rudolf R.
- In:
New developments and approaches in consumer behavior …
,
(pp. 269-288)
.
1998
Persistent link: https://www.econbiz.de/10001299788
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