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person:"Bauer, Hans H."
~person:"Smith, Alan D."
~person:"Wangenheim, Florian von"
~subject:"Consumer behaviour"
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Search: subject_exact:"Customer experience management"
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Consumer behaviour
Beziehungsmarketing
103
Relationship marketing
103
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34
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34
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24
Theory
24
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25
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Bauer, Hans H.
Smith, Alan D.
Wangenheim, Florian von
Han, Heesup
40
Hollebeek, Linda D.
30
Mattila, Anna S.
28
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
22
Huber, Frank
20
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Rather, Raouf Ahmad
18
Usman, Osly
17
Ahn, Jiseon
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Herrmann, Andreas
15
Khan, Imran
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Swoboda, Bernhard
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
So, Kevin Kam Fung
14
Das, Gopal
13
Evanschitzky, Heiner
13
Gustafsson, Anders
13
McDonald, Heath
13
Rahman, Zillur
13
Schramm-Klein, Hanna
13
Tanford, Sarah
13
Aksoy, Lerzan
12
Bilgihan, Anil
12
Blut, Markus
12
Fetscherin, Marc
12
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Working paper / International University in Germany, School of Business Administration
6
International journal of business information systems : IJBIS
3
Journal of service research : JSR
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Consumer-brand relationships : theory and practice
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Betriebswirtschaft : DBW
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
International journal of business innovation and research
1
International journal of electronic finance : IJEF
1
International journal of process management and benchmarking : IJPMB
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of services and operations management
1
Journal of business research : JBR
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of retailing and consumer services
1
Management information systems : mis quarterly
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
Schmalenbach business review : sbr
1
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ECONIS (ZBW)
34
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1
Perceived consumer issues associated with online vehicle purchase decisions
Smith, Alan D.
- In:
International journal of process management and …
14
(
2023
)
1
,
pp. 84-107
Persistent link: https://www.econbiz.de/10014314031
Saved in:
2
Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
Saved in:
3
The effect of a service provider’s competitive market position on churn among flat-rate customers
Moser, Sabine
;
Schumann, Jan Hendrik
;
Wangenheim, …
- In:
Journal of service research : JSR
21
(
2018
)
3
,
pp. 319-335
Persistent link: https://www.econbiz.de/10011916513
Saved in:
4
Trends in the behavioral sources of customer profitability and the role of flat-rate pricing
Frank, Felix Maximilian
-
2012
Persistent link: https://www.econbiz.de/10009740151
Saved in:
5
Renew or cancel? : drivers of customer renewal decisions for IT-based service contracts
Wangenheim, Florian von
;
Wünderlich, Nancy V.
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 181-188
Persistent link: https://www.econbiz.de/10011745251
Saved in:
6
Antecedents of peripheral services cross-buying behavior
Evanschitzky, Heiner
;
Malhotra, Neeru
;
Wangenheim, …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 218-224
Persistent link: https://www.econbiz.de/10011698002
Saved in:
7
Ethical and managerial aspects of social network advertisement
Smith, Alan D.
;
Offodile, O. Felix
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
4
,
pp. 28-51
Persistent link: https://www.econbiz.de/10011591109
Saved in:
8
Mapping the customer journey : lessons learned from graph-based online attribution modeling
Anderl, Eva
;
Becker, Ingo Frank
;
Wangenheim, Florian von
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 457-474
Persistent link: https://www.econbiz.de/10011596851
Saved in:
9
How relationship norms affect consumers' stance on differential customer treatment
Hommelhoff, Sabine
;
Wangenheim, Florian von
- In:
Schmalenbach business review : sbr
67
(
2015
)
2
,
pp. 196-225
Persistent link: https://www.econbiz.de/10010513457
Saved in:
10
The value of self-service : long-term effects of technology-based self-service usage on customer retention
Scherer, Anne
;
Wünderlich, Nancy V.
;
Wangenheim, …
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 177-200
Persistent link: https://www.econbiz.de/10010505862
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