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person:"Diller, Hermann"
~person:"Cartwright, Severina"
~person:"Grewal, Rajdeep"
~subject:"Social network"
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B-to-B-Marketing
21
Business-to-business marketing
21
Lieferantenmanagement
10
Supplier relationship management
10
Marketing management
8
Marketingmanagement
8
Beziehungsmarketing
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business-to-business marketing
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Marketingtheorie
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Prozessmanagement
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Diller, Hermann
Cartwright, Severina
Grewal, Rajdeep
Barnes, Bradley R.
2
Gupta, Aditya
2
Zhang, Mingli
2
Zhang, Zaixiao
2
Abfalter, Dagmar
1
Abosag, Ibrahim
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Archer, Norman P.
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Badrinarayanan, Vishag
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Ding, Min
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Dong, Weiwei
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Ferris, Gerald R.
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Filipowski, Tomasz
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Geldres-Weiss, Skania
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Glowik, Mario.
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Gupta, Samir
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Gölgeci, Ismail
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Hiep Hung Pham
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Hong, Yili
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing research : JMR
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
3
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1
The development of B2B social networking capabilities
Cartwright, Severina
;
Davies, Iain A.
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 139-151
Persistent link: https://www.econbiz.de/10014226406
Saved in:
2
Mobility of top marketing and sales executives in business-to-business markets : a social network perspective
Wang, Rui
;
Gupta, Aditya
;
Grewal, Rajdeep
- In:
Journal of marketing research : JMR
54
(
2017
)
4
,
pp. 650-670
Persistent link: https://www.econbiz.de/10011743743
Saved in:
3
Calculating, creating, and claiming value in business markets : status and research agenda
Lilien, Gary L.
;
Grewal, Rajdeep
;
Bowman, Douglas
;
Ding, Min
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
3
,
pp. 287-299
Persistent link: https://www.econbiz.de/10008648792
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