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person:"Herrmann, Andreas"
~person:"Böhm, Bettina"
~person:"Rudelius, William"
~type_genre:"Bibliografie enthalten"
~type_genre:"Bibliography included"
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Search: subject_exact:"Marketingstrategie"
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Marketing management
8
Marketingmanagement
8
Marketing
5
Product design
3
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3
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3
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2
Internationales Marketing
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Herrmann, Andreas
Böhm, Bettina
Rudelius, William
Unger, Fritz
10
Bruhn, Manfred
9
Backhaus, Klaus
8
Fuchs, Wolfgang
7
Hartley, Steven W.
5
Kerin, Roger A.
5
Sander, Matthias
5
Tomczak, Torsten
5
Winkelmann, Peter
5
Becker, Jochen
4
Benkenstein, Martin
4
Busch, Rainer
4
Scharf, Andreas
4
Schubert, Bernd
4
Voeth, Markus
4
Berndt, Ralph
3
Büschken, Joachim
3
Dögl, Rudolf
3
Fantapié Altobelli, Claudia
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Gardini, Marco A.
3
Hammann, Peter
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Baumann, Ernst J.
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Braitmayer, Oliver
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Bölling, Christoph
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Ceyp, Michael H.
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Cramer, Birgit
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Dahm, Markus H.
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Epple, Manfred H.
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Europäische Hochschulschriften / 5
2
McGraw-Hill Irwin series in marketing
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ECONIS (ZBW)
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1
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2015
-
12. ed.
Persistent link: https://www.econbiz.de/10010362729
Saved in:
2
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2013
-
11. ed
Persistent link: https://www.econbiz.de/10009565661
Saved in:
3
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2011
-
10. ed
Persistent link: https://www.econbiz.de/10003887810
Saved in:
4
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2009
-
9. ed.
Persistent link: https://www.econbiz.de/10003679770
Saved in:
5
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Berkowitz, Eric N.
; …
-
2006
-
8. ed., internat. ed
Persistent link: https://www.econbiz.de/10002479807
Saved in:
6
Internationales Produkt-Design
Böhm, Bettina
-
1998
Persistent link: https://www.econbiz.de/10000976173
Saved in:
7
Internationales Produkt-Design
Böhm, Bettina
-
1998
Persistent link: https://www.econbiz.de/10012699486
Saved in:
8
Nachfrageorientierte Produktgestaltung : ein Ansatz auf Basis der "means-end"-Theorie
Herrmann, Andreas
-
1996
Persistent link: https://www.econbiz.de/10000610473
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