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person:"Tomczak, Torsten"
~person:"Chan, Haksin"
~person:"Hwang, Yoo Hee"
~subject:"Customer satisfaction"
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Customer satisfaction
Beziehungsmarketing
11
Kundenbindungsprogramm
11
Loyalty program
11
Relationship marketing
11
Consumer behaviour
5
Konsumentenverhalten
5
Kundenzufriedenheit
4
Austria
2
Deutschland
2
Einzelhandel
2
Germany
2
Progress framing
2
Retail trade
2
Schweiz
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Switzerland
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loyalty reward program
2
Österreich
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Airline
1
Beschwerdemanagement
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Beziehungsmanagement
1
Communication
1
Complaint management
1
Construal level
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Culture
1
Dienstleistungsqualität
1
Fluggesellschaft
1
Gutschein
1
Hierarchical loyalty programs
1
High and low-tier members
1
Kommunikation
1
Kundenmanagement
1
Loyalty program communication
1
Loyalty programs
1
Loyalty reward program
1
Membership maintenance
1
Membership upgrading
1
Motivation
1
Multi-tier loyalty programs
1
Progress feedback
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Tomczak, Torsten
Chan, Haksin
Hwang, Yoo Hee
Mattila, Anna S.
5
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Banik, Shanta
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International journal of hospitality management
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
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ECONIS (ZBW)
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What recovery options to offer for loyalty reward program members : Dollars vs. Miles?
Hwang, Yoo Hee
;
Gao, Yixing
;
Mattila, Anna S.
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012241760
Saved in:
2
Retain or upgrade : the progress-framing effect in hierarchical loyalty programs
Yang, Morgan X.
;
Yu, Irina Y.
;
Chan, Haksin
;
Zeng, Kevin J.
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293772
Saved in:
3
Spillover effects of status demotion on customer reactions to loyalty reward promotions : the role of need for status and exclusivity
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
58
(
2019
)
8
,
pp. 1302-1316
Persistent link: https://www.econbiz.de/10012150517
Saved in:
4
Is it my luck or loyalty? : the role of culture on customer preferences for loyalty reward types
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 769-778
Persistent link: https://www.econbiz.de/10011927138
Saved in:
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