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source:"econis"
~accessRights:"restricted"
~isPartOf:"Journal of business research : JBR"
~subject:"Beziehungsmarketing"
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Journal of business research : JBR
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Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
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2
The role of customer knowledge development for incremental and radical service innovation in servitized manufacturers
Johansson, A. Elisabeth
;
Raddats, Chris
;
Witell, Lars
- In:
Journal of business research : JBR
98
(
2019
),
pp. 328-338
Persistent link: https://www.econbiz.de/10012007247
Saved in:
3
Co-creating value from knowledge-intensive business services in manufacturing firms : the moderating role of relationship learning in supplier-customer interactions
Kohtamäki, Marko
;
Partanen, Jukka
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2498-2506
Persistent link: https://www.econbiz.de/10011491352
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