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subject:"Airport"
~subject:"Preismanagement"
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Search: subject_exact:"Penetration pricing"
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Airport
Preismanagement
Low-cost strategy
920
Niedrigpreisstrategie
920
Airline
458
Fluggesellschaft
458
Konsumentenverhalten
169
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168
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Piga, Claudio A.
5
Biswas, Abhijit
4
Dresner, Martin
4
Guha, Abhijit
4
Sinitsyn, Maxim
4
Alderighi, Marco
3
Bilotkach, Volodymyr
3
Fageda, Xavier
3
Hviid, Morten
3
Kukar-Kinney, Monika
3
Oliveira, Alessandro V. M.
3
Shaffer, Greg Eric
3
Spann, Martin
3
Verma, Swati
3
Windle, Robert J.
3
Özer, Özalp
3
Adida, Elodie
2
Aspara, Jaakko
2
Carlson, Jeffrey R.
2
Cento, Alessandro
2
Chen, Haipeng
2
Cheng, Andong
2
Christ, Steffen
2
Coto-Millán, Pablo
2
Francis, Graham
2
Frazão, Jessica
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Gaggero, Alberto A.
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Gauri, Dinesh Kumar
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Grewal, Dhruv
2
Hardesty, David M.
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Hawlena, Joanna
2
Jiang, Juncai
2
Jiménez, Juan Luis
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Kalić, Milica
2
Kuljanin, Jovana
2
Liu, Qihong
2
Mazurek-Kusiak, Anna
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Moreno, Luis
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Natter, Martin
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Oliveira, Alessandro Vinícius Marques de
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Journal of air transport management
34
Transportation research / E : an international journal
9
Journal of retailing and consumer services
8
Journal of business research : JBR
6
Tourism management : research, policies, practice
5
European journal of operational research : EJOR
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Quantitative marketing and economics : QME
4
Tourism economics : the business and finance of tourism and recreation
4
International journal of industrial organization
3
Journal of marketing
3
Journal of marketing research : JMR
3
Journal of retailing
3
Journal of revenue and pricing management
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Review of industrial organization : RIO
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
European research studies
2
Handbook of low cost airlines : strategies, business processes and market environment
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing research
2
Manufacturing & service operations management : M & SOM
2
Marketing letters : a journal of research in marketing
2
Psychology & marketing
2
Advances in African Economic, Social and Political Development
1
Applied economics
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Arbeitspapier zur Logistik
1
Asia Pacific journal of marketing and logistics
1
Aviation Management : aktuelle Herausforderungen und Trends
1
Berichte aus dem Weltwirtschaftlichen Colloquium der Universität Bremen
1
Center for Research on Economic and Social Theory and Department of Economics working paper serie
1
Department of Economics working paper series / McMaster University, Department of Economics
1
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1
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Diskussionsbeiträge / Wissenschaftliches Institut für Kommunikationsdienste
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Economics discussion paper series / School of Business and Economics, Loughborough University
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ECONIS (ZBW)
215
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81
Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong
;
Cryder, Cynthia
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10011845001
Saved in:
82
Investigating discounting of discounts in an online context : the mediating effect of discount credibility and moderating effect of online daily deal promotions
Carlson, Jeffrey R.
;
Kukar-Kinney, Monika
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 153-160
Persistent link: https://www.econbiz.de/10011808572
Saved in:
83
A note on the effects of the number of low-cost airlines on small tourist airports' efficiencies
Button, Kenneth John
;
Kramberger, Tomaž
;
Grobin, Klemen
; …
- In:
Journal of air transport management
72
(
2018
),
pp. 92-97
Persistent link: https://www.econbiz.de/10011910606
Saved in:
84
When discounts hurt sales : the case of daily-deal markets
Cao, Zike
;
Hui, Kai-Lung
;
Xu, Hong
- In:
Information systems research : ISR
29
(
2018
)
3
,
pp. 567-591
Persistent link: https://www.econbiz.de/10011929227
Saved in:
85
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
86
A comparative analysis of hub connections of European and Asian airports against Middle Eastern hubs in intercontinental markets
Piltz, Christopher
;
Voltes-Dorta, Augusto
; …
- In:
Journal of air transport management
66
(
2018
),
pp. 1-12
Persistent link: https://www.econbiz.de/10011791944
Saved in:
87
Effects of price promotions on purchase intentions in post-promotion periods
Bambauer-Sachse, Silke
;
Massera, Laura
- In:
Die Unternehmung : Swiss journal of business research …
72
(
2018
)
2
,
pp. 126-145
Persistent link: https://www.econbiz.de/10011871317
Saved in:
88
Optimal depth and timing of price promotions in a vertically differentiated product line
Zhang, Zelin
;
Dong, Xiaodan
;
Mantrala, Murali K.
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 215-228
Persistent link: https://www.econbiz.de/10011802570
Saved in:
89
Relational price discounts : consumers' metacognitions and nonlinear effects of initial discounts on customer retention
Rio Olivares, M. J. del
;
Wittkowski, Kristina
;
Aspara, …
- In:
Journal of marketing
82
(
2018
)
1
,
pp. 115-131
Persistent link: https://www.econbiz.de/10011804107
Saved in:
90
Estimating strategic responses to the march of a low cost carrier to primary airports
Bettini, Humberto F. A. J.
;
Silveira, José Maria F. J. da
- In:
Transportation research / E : an international journal
109
(
2018
),
pp. 190-204
Persistent link: https://www.econbiz.de/10011805719
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