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subject:"Automotive industry"
~person:"Dahl, Darren W."
~person:"Homburg, Christian"
~subject:"Creativity"
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Search: subject_exact:"Produktgestaltung"
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Automotive industry
Creativity
Product design
13
Produktgestaltung
13
Consumer behaviour
7
Konsumentenverhalten
7
Produktentwicklung
7
New product development
6
Experiment
4
Aesthetics
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Ästhetik
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Börsenkurs
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Consumer electronics
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Firm value
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Innovation
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Innovationsmanagement
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Kfz-Industrie
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Kreativität
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Leistungsanreiz
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Leistungsmotivation
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product design
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Erwartungswert
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Home appliances
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Dahl, Darren W.
Homburg, Christian
Herrmann, Andreas
6
Landwehr, Jan Rüdiger
5
Sosa, Manuel
5
Bauer, Hans H.
4
Blonigen, Bruce A.
4
Heitmann, Mark
4
Khan, B. Zorina
4
Knittel, Christopher R.
4
Soderbery, Anson
4
Chen, Steven
3
Fujimoto, Takahiro
3
Hanisch, Johannes
3
Leifer, Larry
3
Loch, Christoph H.
3
Meinel, Christoph
3
Townsend, Janell D.
3
Voigt, Kai-Ingo
3
Wiedmann, Klaus-Peter
3
Alänge, Sverker
2
Bellos, Ioannis
2
Bergauer, Markus
2
Bornemann, Torsten
2
Breitner, Michael H.
2
Brem, Alexander
2
Calabrese, Giuseppe
2
Chahil, Satjiv
2
Chen, Chialin
2
Cohen, Adam
2
Devin, Lee
2
Dudenhöffer, Ferdinand
2
Ferguson, Mark
2
Frawley, Stephen
2
Gerhard, Daniel
2
Golle, Uli
2
Hasija, Sameer
2
Heller, Cheryl
2
Hilbrercht, Hester
2
Joachim, Greg
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INSEAD
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Faculty & research / Insead : working paper series
1
Journal of marketing research : JMR
1
Marketing : value creation or value destruction?
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
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In the eye of the beholder? : the effect of product appearance on shareholder value
Bornemann, Torsten
;
Schöler, Lisa
;
Homburg, Christian
- In:
The journal of product innovation management : an …
32
(
2015
)
5
,
pp. 704-715
Persistent link: https://www.econbiz.de/10011441452
Saved in:
2
In the eye of the beholder? : the effect of product appearance on shareholder value
Homburg, Christian
;
Bornemann, Torsten
;
Schöler, Lisa
- In:
Marketing : value creation or value destruction?
.
2013
Persistent link: https://www.econbiz.de/10009675541
Saved in:
3
Thinking inside the box : why consumers enjoy constrained creative experiences
Dahl, Darren W.
;
Moreau, C. Page
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 357-369
Persistent link: https://www.econbiz.de/10003547551
Saved in:
4
Promoting creative new product design : the influence of intrinsic motivation, extrinsic rewards, and visualization
Moreau, Page
;
Dahl, Darren W.
;
Chattopadhyay, Amitava
; …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001633437
Saved in:
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