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subject:"Brand image"
~accessRights:"restricted"
~subject:"Hotellerie"
~subject:"Produktpiraterie"
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Brand image
Hotellerie
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Luxury goods
1,285
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817
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817
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492
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492
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241
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138
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Park, Jungkun
6
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6
Valette-Florence, Pierre
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4
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3
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3
Atwal, Glyn
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Jiang, Ling
3
Khan, Sameeullah
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Ko, Eunju
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Paul, Justin
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2
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Journal of business research : JBR
44
The journal of brand management : an international journal
24
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21
International journal of hospitality management
20
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13
The journal of product & brand management
12
International journal of contemporary hospitality management
10
Journal of international consumer marketing
8
The Cornell hospitality quarterly
8
Tourism management perspectives : TMP
7
Journal of global fashion marketing : JGfM
5
Journal of hospitality marketing & management
5
European journal of marketing
4
International journal of advertising : the review of marketing communications
4
International journal of consumer studies
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of revenue and pricing management
4
Young consumers : insight and ideas for responsible marketers
4
Journal of Islamic marketing
3
Services marketing quarterly
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Springer eBook Collection
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Asia-Pacific journal of business administration
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Global marketing strategies for the promotion of luxury goods
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International journal of management and decision making : IJMDM
2
International journal of market research
2
International journal of retail and distribution management
2
International marketing review
2
Journal of consumer behaviour
2
Journal of customer behaviour
2
Journal of economics & management strategy : JEMS
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality and tourism insights
2
Journal of international trade & commerce
2
Journal of marketing communications
2
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ECONIS (ZBW)
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1
Less is more : a theory of minimalist luxury
Liu, Zhenqi
;
Yildirim, Pinar
;
Zhang, Z. John
- In:
Journal of economics & management strategy : JEMS
33
(
2024
)
1
,
pp. 78-110
Persistent link: https://www.econbiz.de/10014442409
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2
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
3
The challenge of integrating "intelligent" technologies in luxury shopping contexts : the role of brand personality appeal and consumers’ status consumption orientation
Sestino, Andrea
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460780
Saved in:
4
Counterfeit brands and Machiavellianism : consequences of counterfeit use for social perception
Razmus, Wiktor
;
Grabner-Kräuter, Sonja
;
Adamczyk, Grzegorz
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460822
Saved in:
5
Vegan luxury for non-vegan consumers : impacts on brand trust and attitude towards the firm
Lee Park, Camila
;
Fracarolli Nunes, Mauro
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462280
Saved in:
6
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
7
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
8
Brand hate in the cosmetic industry : drugstore versus luxury make-up brands
Ong, Sharon Xin Ying
;
Vila-Lopez, Natalia
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10014511530
Saved in:
9
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
10
Hotel management schemes : liminal protean pathways derived from acting as lifeguards in Gulf luxury resorts
Dutt, Christopher S.
;
Ryan, Chris
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 713-729
Persistent link: https://www.econbiz.de/10014483764
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