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subject:"China"
~isPartOf:"Journal of international marketing"
~isPartOf:"Strategic management journal"
~isPartOf:"The globalisation of Chinese business : implications for multinational investors"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Ursprungslandprinzip"
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China
Konsumentenverhalten
Rules of origin
7
Ursprungsregeln
7
Consumer behaviour
6
Designation of origin
6
Herkunftsbezeichnung
6
Brand image
5
Markenimage
5
Brand
4
Brand management
4
Markenartikel
4
Markenführung
4
country of origin
4
Auslandsinvestition
2
Emerging economies
2
Foreign investment
2
International marketing
2
Internationales Marketing
2
Multinationales Unternehmen
2
Schwellenländer
2
Transnational corporation
2
Absorption
1
Business cycle
1
COO
1
Experiment
1
International market entry
1
Internationaler Markteintritt
1
Konjunktur
1
National culture
1
Nationalkultur
1
Productivity
1
Produktivität
1
Spillover effect
1
Spillover-Effekt
1
Technologietransfer
1
Technology transfer
1
Welt
1
World
1
brand origin
1
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Article
7
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1
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English
7
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Diamantopoulos, Adamantios
2
Azzari, Vitor
1
Balabanis, George
1
Du, Yunzhou
1
Fayol-Song, Lingfang
1
Fong, Cher Min
1
Guissoni, Leandro Angotti
1
Herz, Marc
1
Herz, Marc Florian
1
Lee, Chun-ling
1
Li, Haiyang
1
Li, Yu
1
Qiao, Jiayu
1
Rodrigues, Jonny Mateus
1
Scornavacca, Eusebio
1
Stathopoulou, Anastasia
1
Zambaldi, Felipe
1
Zhang, Yan
1
Zhou, Li-An
1
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Journal of international marketing
Strategic management journal
The globalisation of Chinese business : implications for multinational investors
Journal of global marketing
14
Journal of international consumer marketing
14
Asia Pacific journal of marketing and logistics
12
International marketing review
10
Journal of business research : JBR
10
The journal of brand management : an international journal
6
International marketing and the country of origin effect : the global impact of 'Made in Italy'
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
Journal of euromarketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of marketing management : MM
4
Journal of consumer behaviour : an international research review
3
Journal of food products marketing
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of promotion management : JPM
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Asia Pacific business review
2
Cege discussion paper
2
Country of origin effect : looking back and moving forward
2
Cross cultural management : an international journal
2
International business and economics research journal
2
International journal of business and globalisation : IJBG
2
International journal of commerce and management
2
International journal of consumer studies
2
International journal of emerging markets
2
International journal of strategic change management : IJSCM
2
Journal of targeting, measurement and analysis for marketing
2
Journal of the Academy of Marketing Science
2
Kyŏngje-yŏn'gu
2
Marketing intelligence & planning
2
The international journal of human resource management
2
The journal of consumer marketing
2
Thunderbird international business review
2
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asian business & management
1
Asian dimensions of services marketing
1
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
1
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ECONIS (ZBW)
7
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7
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1
Brand origin effects during economic declines : evidence from an emerging market
Azzari, Vitor
;
Zambaldi, Felipe
;
Guissoni, Leandro Angotti
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 25-42
Persistent link: https://www.econbiz.de/10014294037
Saved in:
2
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
3
I use it but will tell you that I don't : consumers' country-of-origin cue usage denial
Herz, Marc
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
25
(
2017
)
2
,
pp. 52-71
Persistent link: https://www.econbiz.de/10011709607
Saved in:
4
Consumer animosity, country of origin, and foreign entry-mode choice : a cross-country investigation
Fong, Cher Min
;
Lee, Chun-ling
;
Du, Yunzhou
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 62-76
Persistent link: https://www.econbiz.de/10010348927
Saved in:
5
Country-of-origin effects on Chinese consumption of branded foreign products
Fayol-Song, Lingfang
- In:
The globalisation of Chinese business : implications …
,
(pp. 227-239)
.
2014
Persistent link: https://www.econbiz.de/10012016697
Saved in:
6
Country-specific associations made by consumers : a dual-coding theory perspective
Herz, Marc Florian
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
21
(
2013
)
3
,
pp. 95-121
Persistent link: https://www.econbiz.de/10009792663
Saved in:
7
FDI spillovers in an emerging market : the role of foreign firms' country origin diversity and domestic firms' absorptive capacity
Zhang, Yan
;
Li, Haiyang
;
Li, Yu
;
Zhou, Li-An
- In:
Strategic management journal
31
(
2010
)
9
,
pp. 969-989
Persistent link: https://www.econbiz.de/10008647654
Saved in:
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