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subject:"China"
~isPartOf:"Journal of international marketing"
~isPartOf:"The globalisation of Chinese business : implications for multinational investors"
~subject:"Ursprungsregeln"
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China
Ursprungsregeln
Consumer behaviour
6
Designation of origin
6
Herkunftsbezeichnung
6
Konsumentenverhalten
6
Rules of origin
6
Brand image
5
Markenimage
5
Brand
4
Brand management
4
Markenartikel
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Markenführung
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country of origin
4
International marketing
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Internationales Marketing
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Multinationales Unternehmen
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Transnational corporation
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Auslandsinvestition
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Business cycle
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COO
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Emerging economies
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International market entry
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Internationaler Markteintritt
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National culture
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Nationalkultur
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Schwellenländer
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Welt
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World
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brand origin
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brand origin recognition
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branded foreign products
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collage technique
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consumer animosity
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consumer behaviour
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cosmopolitanism
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country of brand
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English
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Diamantopoulos, Adamantios
2
Azzari, Vitor
1
Balabanis, George
1
Du, Yunzhou
1
Fayol-Song, Lingfang
1
Fong, Cher Min
1
Guissoni, Leandro Angotti
1
Herz, Marc
1
Herz, Marc Florian
1
Lee, Chun-ling
1
Qiao, Jiayu
1
Rodrigues, Jonny Mateus
1
Scornavacca, Eusebio
1
Stathopoulou, Anastasia
1
Zambaldi, Felipe
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Journal of international marketing
The globalisation of Chinese business : implications for multinational investors
Journal of business research : JBR
19
Journal of global marketing
18
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
16
Asia Pacific journal of marketing and logistics
15
CESifo working papers
15
International tax and public finance
14
Journal of international consumer marketing
14
FinanzArchiv : public finance analysis
10
International marketing review
10
Discussion paper / Centre for Economic Policy Research
9
Diskussionsbeiträge / 2
9
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
8
Journal of world trade : law, economic policy, public policy
8
International marketing and the country of origin effect : the global impact of 'Made in Italy'
7
NBER working paper series
7
The journal of brand management : an international journal
7
Journal of public economics
6
Journal of marketing management : MM
5
Journal of public economic theory
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
NBER Working Paper
5
The world economy : the leading journal on international economic relations
5
CESifo Working Paper Series
4
Journal of consumer behaviour : an international research review
4
Journal of euromarketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of international economics
4
Journal of promotion management : JPM
4
Journal of strategic marketing
4
Management international review : mir ; journal of international business
4
UmsatzsteuerRundschau : UR : Zeitschrift für die gesamte Umsatzsteuerpraxis
4
Working paper / National Bureau of Economic Research, Inc.
4
Asian business & management
3
CoFE discussion papers
3
Cross cultural management : an international journal
3
Der Betrieb
3
Discussion paper series / Zentrum für Finanzen und Ökonometrie, Universität Konstanz
3
Discussion papers in economics
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ECONIS (ZBW)
6
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1
Brand origin effects during economic declines : evidence from an emerging market
Azzari, Vitor
;
Zambaldi, Felipe
;
Guissoni, Leandro Angotti
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 25-42
Persistent link: https://www.econbiz.de/10014294037
Saved in:
2
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
3
I use it but will tell you that I don't : consumers' country-of-origin cue usage denial
Herz, Marc
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
25
(
2017
)
2
,
pp. 52-71
Persistent link: https://www.econbiz.de/10011709607
Saved in:
4
Country-of-origin effects on Chinese consumption of branded foreign products
Fayol-Song, Lingfang
- In:
The globalisation of Chinese business : implications …
,
(pp. 227-239)
.
2014
Persistent link: https://www.econbiz.de/10012016697
Saved in:
5
Consumer animosity, country of origin, and foreign entry-mode choice : a cross-country investigation
Fong, Cher Min
;
Lee, Chun-ling
;
Du, Yunzhou
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 62-76
Persistent link: https://www.econbiz.de/10010348927
Saved in:
6
Country-specific associations made by consumers : a dual-coding theory perspective
Herz, Marc Florian
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
21
(
2013
)
3
,
pp. 95-121
Persistent link: https://www.econbiz.de/10009792663
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