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subject:"Consumer behaviour"
~isPartOf:"European journal of marketing : EJM"
~subject:"Educational achievement"
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Search: subject_exact:"Kognitionspsychologie"
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Consumer behaviour
Educational achievement
Cognition
20
Kognition
20
Konsumentenverhalten
11
Advertising effects
4
Emotion
4
Werbewirkung
4
Advertising
3
Brand
3
Brand image
3
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3
Markenartikel
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Markenführung
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2000
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Academician-practitioner divide
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Analphabetismus
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11
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Barnes, Bradley R.
1
Brusco, Michael J.
1
Buil, Isabel
1
Cauberghe, Veroline
1
Chiu, Hung-Chang
1
Chocaroo Eguaras, Raquel
1
Dagger, Tracey
1
De Chernatony, Leslie
1
De Jans, Steffi
1
Elorz Domezain, Margarita
1
Goldsmith, Ronald E.
1
Hansen, Håvard
1
Hofacker, Charles
1
Hsieh, Yi-Ching
1
Hudders, Liselot
1
Jiang, Ying
1
Li, Dongjin
1
Mitchell, Vincent-Wayne
1
Múgica Grijalba, José Miguel
1
Oppewal, Harmen
1
Pillai, Kishore Gopalakrishna
1
Roper, Stuart
1
Round, D. J. Griff
1
Sallis, James E.
1
Samuelsen, Bendik M.
1
Snell, Lan
1
Tang, Yun-Chia
1
Thomas, Dominic
1
Wallace, Elaine
1
Walsh, Gianfranco
1
Wang, Cheng Lu
1
Wang, Di
1
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1
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European journal of marketing : EJM
Discussion paper series / IZA
107
Journal of business research : JBR
64
IZA Discussion Paper
38
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of retailing and consumer services
30
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
Economics of education review
27
NBER working paper series
26
Psychology & marketing
25
Journal of marketing research : JMR
21
NBER Working Paper
20
Working paper / National Bureau of Economic Research, Inc.
19
Marketing letters : a journal of research in marketing
17
Journal of behavioral decision making
16
Education economics
15
Labour economics : official journal of the European Association of Labour Economists
14
CESifo working papers
13
International journal of hospitality management
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of economic behavior & organization : JEBO
12
Journal of marketing management : MM
12
Discussion paper
11
GLO discussion paper
11
International journal of advertising : the review of marketing communications
11
Journal of consumer behaviour : an international research review
11
Journal of consumer research : JCR ; an interdisciplinary journal
11
Journal of economic psychology : research in economic psychology and behavioral economics
11
Journal of marketing communications
11
Tourism management : research, policies, practice
11
Journal of retailing
10
The journal of brand management : an international journal
10
Applied economics
9
Asia Pacific journal of marketing and logistics
9
International journal of advertising : the quarterly review of marketing communications
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
China economic review : an international journal
8
Discussion paper / Centre for Economic Policy Research
8
International journal of consumer studies
8
Journal of international consumer marketing
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ECONIS (ZBW)
11
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1
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
2
Purchase decision : does too much choice leave us unhappy?
Tang, Yun-Chia
;
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1248-1265
Persistent link: https://www.econbiz.de/10011725674
Saved in:
3
Anticipated embarrassment due to social presence withholds consumers from purchasing products that feature a lucky charm
Wang, Di
;
Oppewal, Harmen
;
Thomas, Dominic
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1612-1630
Persistent link: https://www.econbiz.de/10011755195
Saved in:
4
Advertising literacy training : the immediate versus delayed effects on children's responses to product placement
De Jans, Steffi
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2156-2174
Persistent link: https://www.econbiz.de/10011773858
Saved in:
5
Consumer knowledge discrimination
Pillai, Kishore Gopalakrishna
;
Brusco, Michael J.
; …
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 82-100
Persistent link: https://www.econbiz.de/10010519629
Saved in:
6
The asymmetric influence of cognitive and affective country image on rational and experiential purchases
Li, Dongjin
;
Wang, Cheng Lu
;
Jiang, Ying
;
Barnes, Bradley R.
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2153-2175
Persistent link: https://www.econbiz.de/10010461794
Saved in:
7
A socio-cognitive approach to customer adherence in health care
Snell, Lan
;
White, Lesley
;
Dagger, Tracey
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 496-521
Persistent link: https://www.econbiz.de/10010371637
Saved in:
8
The moderating effects of need for cognition on drivers of customer loyalty
Hansen, Håvard
;
Samuelsen, Bendik M.
;
Sallis, James E.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1157-1176
Persistent link: https://www.econbiz.de/10009786600
Saved in:
9
Exploring consumer brand name equity : gaining insight through the investigation of response to name change
Round, D. J. Griff
;
Roper, Stuart
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 938-951
Persistent link: https://www.econbiz.de/10009572871
Saved in:
10
Consumers' internal categorization structures : an additive tree analysis
Chocaroo Eguaras, Raquel
;
Elorz Domezain, Margarita
; …
- In:
European journal of marketing : EJM
46
(
2012
)
6
,
pp. 760-789
Persistent link: https://www.econbiz.de/10009562336
Saved in:
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