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subject:"Consumer behaviour"
~isPartOf:"International journal of hospitality management"
~isPartOf:"The journal of consumer marketing"
~subject:"Ältere Menschen"
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Consumer behaviour
Ältere Menschen
Target group
26
Zielgruppe
26
Konsumentenverhalten
15
Marketing management
7
Marketingmanagement
7
Elderly people
5
USA
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United States
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Advertising effects
4
Market segmentation
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Marktsegmentierung
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Dienstleistungsqualität
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Service quality
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Food
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Food consumption
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Holiday behaviour
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Hotel industry
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Hotellerie
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Jugendliche
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Beneke, Justin
1
Bevolo, Marco
1
Bordi, Peter
1
Brohaugh, Bill
1
Chang, Feng-hsiang
1
Chapman, Ruth
1
Chen, Kaung-hwa
1
Chevalier, Corinne
1
Choi, Eun-Kyong
1
Choi, Hayeon
1
Conklin, Martha
1
Cranage, David
1
Ferguson, Rick
1
Frey, Nicole
1
Gofman, Alex
1
Grigaliunaite, Viktorija
1
Gupta, Shruti
1
Herstein, Ram
1
Howie, Tatum
1
Hwang, Johye
1
Jaiswal, Anand Kumar
1
Jang, Yoon Jung
1
Joung, Hyun-Woo
1
Kennett-Hensel, Pamela A.
1
Kim, Woo Gon
1
Le Serre, Delphine
1
Lee, Jee Hye
1
Lee, Kiwon
1
Liu, Hsiou-hsiang
1
Mashaba, Nontuthuzelo
1
Menrad, Klaus
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Mets, Tõnis
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Min, Kyeong Sam
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Moskowitz, Howard R.
1
Neeley, Concha R.
1
Olson, Eric D.
1
Park, Ji Eun
1
Pileliene, Lina
1
Pirog, Stephen F.
1
Powers, Thomas L.
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International journal of hospitality management
The journal of consumer marketing
Young consumers : insight and ideas for responsible marketers
29
The silver market phenomenon : business opportunities in an era of demographic change
18
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
17
The silver market phenomenon : marketing and innovation in the aging society
16
Journal of retailing and consumer services
13
Psychology & marketing
13
International journal of retail & distribution management
11
Jahrbuch Seniorenmarketing
11
Journal of fashion marketing and management
10
SpringerLink / Bücher
10
Journal of business research : JBR
9
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
8
International journal of advertising : the quarterly review of marketing communications
8
International journal of consumer studies
8
Marketing intelligence & planning
8
Journal of advertising research
7
Journal of international consumer marketing
7
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
7
Journal of food products marketing
6
Journal of marketing communications
6
Demografischer Wandel in der unternehmerischen Praxis : mit Best-Practice-Berichten
5
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
5
International journal of advertising : the review of marketing communications
5
International journal of business and emerging markets : IJBEM
5
Journal of customer behaviour
5
Journal of retailing
5
Marketing letters : a journal of research in marketing
5
Research
5
The international review of retail, distribution and consumer research
5
Demographic Banking : demographische Entwicklung als Herausforderung für Kreditinstitute
4
Europäische Hochschulschriften / 5
4
Health marketing quarterly
4
International journal of market research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
4
Journal of financial services marketing : JFSM
4
Journal of hospitality marketing & management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
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ECONIS (ZBW)
18
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1
Gay and lesbian customers' perceived discrimination and identity management
Ro, Heejung
;
Olson, Eric D.
- In:
International journal of hospitality management
84
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012146185
Saved in:
2
Understanding food truck customers : selection attributes and customer segmentation
Choi, Hayeon
;
Choi, Eun-Kyong
;
Yoon, Borham
;
Joung, Hyun-Woo
- In:
International journal of hospitality management
90
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012300794
Saved in:
3
The effect of female celebrity spokesperson in FMCG advertising : neuromarketing approach
Pileliene, Lina
;
Grigaliunaite, Viktorija
- In:
The journal of consumer marketing
34
(
2017
)
3
,
pp. 202-213
Persistent link: https://www.econbiz.de/10011694825
Saved in:
4
Restaurants' healthy eating initiatives for children increase parents' perceptions of CSR, empowerment, and visit intentions
Lee, Kiwon
;
Conklin, Martha
;
Bordi, Peter
;
Cranage, David
- In:
International journal of hospitality management
59
(
2016
),
pp. 60-71
Persistent link: https://www.econbiz.de/10011609942
Saved in:
5
The influence of marketing on consumption behavior at the bottom of the pyramid
Jaiswal, Anand Kumar
;
Gupta, Shruti
- In:
The journal of consumer marketing
32
(
2015
)
2
,
pp. 113-124
Persistent link: https://www.econbiz.de/10011300128
Saved in:
6
The influence of parental styles on children's consumption
Wisenblit, Joseph Z.
;
Priluck, Randi
;
Pirog, Stephen F.
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 320-327
Persistent link: https://www.econbiz.de/10009788908
Saved in:
7
Essential customer service factors and the segmentation of older visitors within wellness tourism based on hot springs hotels
Chen, Kaung-hwa
;
Liu, Hsiou-hsiang
;
Chang, Feng-hsiang
- In:
International journal of hospitality management
35
(
2013
),
pp. 122-132
Persistent link: https://www.econbiz.de/10010225832
Saved in:
8
Generation Y values and lifestyle segments
Valentine, Dawn B.
;
Powers, Thomas L.
- In:
The journal of consumer marketing
30
(
2013
)
7
,
pp. 597-606
Persistent link: https://www.econbiz.de/10010232010
Saved in:
9
Marketing travel services to senior consumers
Le Serre, Delphine
;
Chevalier, Corinne
- In:
The journal of consumer marketing
29
(
2012
)
4
,
pp. 262-270
Persistent link: https://www.econbiz.de/10009582079
Saved in:
10
Food consumption style determines food product innovations' acceptance
Sparke, Kai
;
Menrad, Klaus
- In:
The journal of consumer marketing
28
(
2011
)
2
,
pp. 125-138
Persistent link: https://www.econbiz.de/10009162018
Saved in:
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