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subject:"Consumer behaviour"
~isPartOf:"The journal of consumer marketing"
~subject:"Relationship marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Relationship marketing
Konsumentenverhalten
284
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
38
United States
38
Brand
35
Markenartikel
35
Beziehungsmarketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
17
Persönlichkeitspsychologie
17
Werbung
17
Social Web
15
Social web
15
Emotion
14
Internet marketing
14
Online-Marketing
14
Jugendliche
13
Online retailing
13
Online-Handel
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
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Online availability
All
Undetermined
99
Type of publication
All
Article
282
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
284
Case study
2
Collection of articles of several authors
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
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Language
All
English
284
Author
All
Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Ng, Yu Leung
2
Paswan, Audhesh K.
2
Peloza, John
2
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Published in...
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The journal of consumer marketing
Journal of retailing and consumer services
1,930
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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Source
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ECONIS (ZBW)
284
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21
When is it necessary to localise product packaging?
Khan, Huda
;
Lockshin, Larry
;
Lee, Richard
;
Corsi, Armando
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 373-383
Persistent link: https://www.econbiz.de/10011782899
Saved in:
22
Evaluation effects of bundle size and price presentation
Engeset, Marit Gundersen
;
Opstad, Birger
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 393-403
Persistent link: https://www.econbiz.de/10011782910
Saved in:
23
Posting purchases on social media increases happiness : the mediating roles of purchases' impact on self and interpersonal relationships
Duan, Jingyi
;
Dholakia, Ruby R.
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 404-413
Persistent link: https://www.econbiz.de/10011782924
Saved in:
24
Attitudinal determinants of environmentally sustainable behavior
Paswan, Audhesh
;
Guzman, Francisco
;
Lewin, Jeffrey E.
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 414-426
Persistent link: https://www.econbiz.de/10011782931
Saved in:
25
Activating values to stimulate organic food purchases : can advertisements increase pro-environmental intentions?
Bullock, Graham
;
Johnson, Christopher
;
Southwell, Brian
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 427-441
Persistent link: https://www.econbiz.de/10011783130
Saved in:
26
Comparing two mechanisms for green consumption : cognitive-affect behavior vs theory of reasoned action
Liu, Yu
;
Segev, Sigal
;
Villar, Maria Elena
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 442-454
Persistent link: https://www.econbiz.de/10011783134
Saved in:
27
No pain, no gain : how PACE information attenuates consumption
Montford, William J.
;
Peloza, John
;
Goldsmith, Ronald E.
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 525-540
Persistent link: https://www.econbiz.de/10011808289
Saved in:
28
The easy-money effect : credit card spending and hard-work reminders
Wong, King-Yin
;
Lynn, Michael
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 541-551
Persistent link: https://www.econbiz.de/10011808291
Saved in:
29
Consumer decision-making for functional foods : insights from a qualitative study
Anninou, Ioanna
;
Foxall, Gordon R.
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 552-565
Persistent link: https://www.econbiz.de/10011808301
Saved in:
30
Social- versus personal-oriented purchases : impacts of worry versus sadness on young consumers
Shi, Bing
;
Li, Shanshan
;
Zhang, Xiao
;
Zhang, Dan
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 566-576
Persistent link: https://www.econbiz.de/10011808310
Saved in:
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