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subject:"Corporate culture"
~person:"Melewar, T. C."
~subject:"Managers"
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Search: subject_exact:"Unternehmenskultur"
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Corporate culture
Managers
Unternehmenskultur
26
Corporate reputation
20
Firmenimage
20
Public relations
13
Öffentlichkeitsarbeit
13
Brand management
7
Markenführung
7
Brand architecture
5
Corporate Social Responsibility
5
Corporate identity
5
Corporate social responsibility
5
Markenarchitektur
5
Communication
4
Personality psychology
4
Persönlichkeitspsychologie
4
Firm performance
3
Kommunikation
3
Unternehmenserfolg
3
corporate communication
3
corporate identity
3
Employee retention
2
Image
2
International competition
2
Internationaler Wettbewerb
2
Markenpolitik
2
Marketing
2
Marketing management
2
Marketingmanagement
2
Mitarbeiterbindung
2
Strategic management
2
Strategisches Management
2
Advertising music
1
Arbeitszufriedenheit
1
Asia
1
Asien
1
Aufsatzsammlung
1
Betriebliche Wertschöpfung
1
Beverage industry
1
Beziehungsmarketing
1
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18
Aufsatz in Zeitschrift
18
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4
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4
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Sammelwerk
4
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English
24
Author
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Melewar, T. C.
Balmer, John M. T.
36
Sackmann, Sonja A.
29
Schein, Edgar H.
28
Alvesson, Mats
25
Brown, Andrew Douglas
21
Hofstede, Geert
21
Schultz, Majken
21
Ravasi, Davide
20
Nerdinger, Friedemann W.
18
Vadi, Maaja
18
Kaptein, Muel
17
Casson, Mark
16
Siddiqui, Danish Ahmed
16
Tarba, Shlomo Yedidia
16
Zingales, Luigi
16
Alas, Ruth
15
Clegg, Stewart
15
Hatch, Mary Jo
15
Scholz, Christian
15
Stahl, Günter K.
15
Ashforth, Blake E.
14
Denison, Daniel R.
14
Kucharska, Wioleta
14
Pundt, Alexander
14
Davoine, Eric
13
Dick, Rolf van
13
Frey, Dieter
13
Pratt, Michael G.
13
Rowley, Chris
13
Weber, Yaakov
13
Barmeyer, Christoph I.
12
Bruch, Heike
12
Corley, Kevin G.
12
Schreyögg, Georg
12
Ashkanasy, Neal M.
11
Clawson, James G.
11
Cooper, Cary
11
Gioia, Dennis A.
11
Lämsä, Anna-Maija
11
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International studies of management and organization
3
Journal of marketing communications
3
Facets of corporate identity, communication, and reputation
2
Journal of business research : JBR
2
Journal of world business : JWB
2
The marketing review
2
Building corporate identity, image and reputation in the digital era
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Contemporary thoughts on corporate branding and corporate identity management
1
Corporate communications : an international journal
1
European journal of marketing : EJM
1
Journal of general management
1
Marketing intelligence & planning
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
24
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1
Employee occupational identity
Jerez-Jerez, Maria J.
;
Melewar, T. C.
;
Foroudi, Pantea
- In:
Building corporate identity, image and reputation in …
,
(pp. 289-306)
.
2022
Persistent link: https://www.econbiz.de/10012609401
Saved in:
2
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
3
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
4
An investigation of the corporate identity construct in China : managerial evidence from the high technology industry
Bang, Nguyen
;
Melewar, T. C.
;
Japutra, Arnold
;
Han, Sung Ho
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 779-800
Persistent link: https://www.econbiz.de/10011976100
Saved in:
5
The role of corporate identity management in the higher education sector : an exploratory case study
Melewar, T. C.
;
Foroudi, Pantea
;
Dinnie, Keith
;
Bang, Nguyen
- In:
Journal of marketing communications
24
(
2018
)
4
,
pp. 337-359
Persistent link: https://www.econbiz.de/10011880776
Saved in:
6
Corporate branding's influence on front-line employee and consumer value co-creation in UK household consumer markets
Glanfield, Keith
;
Ackfeldt, Anna-Lena
;
Melewar, T. C.
- In:
Journal of general management
43
(
2017/2018
)
2
,
pp. 63-69
Persistent link: https://www.econbiz.de/10011912157
Saved in:
7
Defining and delimiting the scope of the Corporate Identity construct
Melewar, T. C.
;
Skinner, Heather
- In:
The marketing review
18
(
2018
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10011961531
Saved in:
8
Corporate identity and corporate branding
Melewar, T. C.
(
ed.
);
Bang, Nguyen
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011675575
Saved in:
9
Advancing the scholarship on corporate identity and corporate branding
Melewar, T. C.
;
Bang, Nguyen
;
Sharifah Faridah Syed Alwi
; …
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 107-109
Persistent link: https://www.econbiz.de/10011675581
Saved in:
10
Corporate identity and social media : existence and extension of the organization
Devereux, Luke
;
Melewar, T. C.
;
Foroudi, Pantea
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 110-134
Persistent link: https://www.econbiz.de/10011675651
Saved in:
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