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subject:"Electronic Commerce"
~person:"Ahuja, Vandana"
~person:"Mensah, Isaac Kofi"
~subject:"Digital marketing"
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Electronic Commerce
Digital marketing
Consumer behaviour
5
Konsumentenverhalten
5
Mobile Business
5
Mobile business
5
E-commerce
4
Innovation adoption
4
Innovationsakzeptanz
4
Mobile Anwendung
3
Mobile application
3
Online retailing
3
Online-Handel
3
E-Commerce
2
Mobile communications
2
Mobilkommunikation
2
UTAUT
2
Agricultural development
1
Bibliometrics
1
Bibliometrie
1
China
1
Diffusion Of Innovation (DOI)
1
Electronic Banking
1
Electronic banking
1
Electronic money
1
Elektronisches Geld
1
India
1
Indien
1
Innovation diffusion
1
Innovationsdiffusion
1
Internet
1
Internet marketing
1
Landwirtschaftliche Entwicklung
1
M-commerce
1
Mobile Payments
1
Mobile Phone Top-Up Services
1
Mobile phone
1
Mobiltelefon
1
Online Shopping
1
Online-Marketing
1
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Ahuja, Vandana
Mensah, Isaac Kofi
Heinemann, Gerrit
26
Jelassi, Tawfik
5
Gaiser, Christian W.
4
Bang, Youngsok
3
Enders, Albrecht
3
Ezrachi, Ariel
3
Martínez-López, Francisco J.
3
Pedersen, Per E.
3
Arora, Jyoti Batra
2
Broeckelmann, Philipp
2
Buse, Stephan
2
Day, John
2
Dickinger, Astrid
2
Gehrckens, Mathias
2
Giordano, Markus
2
Hajli, Nick
2
Han, Kunsoo
2
Haug, Kathrin
2
Ho, Ree Chan
2
Hummel, Johannes
2
Hwang, Minha
2
Kornak, Adam
2
Lee, In
2
Lehmacher, Wolfgang
2
Liébana-Cabanillas, Francisco
2
Ma, Winston
2
Madan, Sushila
2
Mitzscherling, Laura
2
Muñoz-Leiva, Francisco
2
Nysveen, Herbjørn
2
Reichardt, Tina
2
Strader, Troy J.
2
Stucke, Maurice E.
2
Teutloff, Jorn
2
Thorbjørnsen, Helge
2
Tiwari, Rajnish
2
Tseng, Timmy H.
2
Wang, Yingluo
2
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International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic business : IJEB
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
Journal of internet commerce
1
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ECONIS (ZBW)
4
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1
Factors driving the purchase of mobile phone top-ups services on social commerce based on a modified UTAUT theory
Liu, Yijun
;
Mensah, Isaac Kofi
;
Fang, Ziyang
; …
- In:
International journal of information systems in the …
14
(
2022
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014310457
Saved in:
2
Mobile app usage and adoption : a literature review
Gera, Rajat
;
Chadha, Priyanka
;
Ahuja, Vandana
- In:
International journal of electronic business : IJEB
15
(
2020
)
2
,
pp. 160-195
Persistent link: https://www.econbiz.de/10012205692
Saved in:
3
Predictors of the continued adoption of WECHAT mobile payment
Mensah, Isaac Kofi
- In:
International journal of e-business research : an …
15
(
2019
)
4
,
pp. 1-23
Persistent link: https://www.econbiz.de/10012135039
Saved in:
4
An empirical segmentation of users of mobile banking apps
Alavi, Shirin
;
Ahuja, Vandana
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 390-407
Persistent link: https://www.econbiz.de/10011636562
Saved in:
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